Basel Matar

Led the sales department, driving a 20% increase in revenue over four years.
Developed and implemented strategic sales plans to meet and exceed company targets.
Trained and mentored sales staff, improving overall team performance and customer
satisfaction.
Negotiated contracts with key clients, ensuring favorable terms and long-term
relationships

Supervised a team of 10+ employees in the production and installation of advertising
materials.
Managed daily operations, ensuring efficient workflow and adherence to deadlines.
Conducted product knowledge sessions and provided technical training to staff.
Collaborated with clients to tailor advertising solutions to their specific needs, increasing
client retention by 15%.

Conducted detailed market analysis for BP brand car engine oils, identifying key market
segments and distribution opportunities.
Developed marketing strategies to enhance brand visibility and increase sales across
targeted regions.
Analyzed competitor activities and pricing strategies to refine product positioning.
Collaborated with sales teams to implement marketing initiatives, resulting in a 10%
increase in market share