Manager
City University College of Ajman
Total years of experience :26 years, 8 Months
Reports to: CEO
Prepare and present reports, policy documents and proposals for change to the CEO and Academic Affairs Committee.
In consultation with other departments Plan and implement a coherent and effective student recruitment strategy.
Contribute to CUCA’s marketing strategies through participation in relevant committees and working parties.
Proactively initiate reviews and be accountable for their fruitful and productive outcomes.
Assist the CEO in conducting reviews of procedures and action taken in specific student cases in accordance with CUCA’s grievance procedures.
Authorize for the publication of marketing and student recruitment material such as the students Prospectus and brochures. Extend the use of the Internet to reach, inform and motivate prospective students.
Contribute to the development and implementation of the University's strategic plan.
•Establish and monitor processes to ensure best practice response times to direct applications. Monitor standards of written and verbal communication to ensure high standards are maintained.
•Manage and direct the admission process of undergraduate and postgraduate students.
•Ensure the delivery of efficient service in relation to assessment of applications and other conversion to enrolment activities.
•Any other additional duties that may be assigned by CEO.
Maintain liaison with external and internal suppliers, assisting in commissioning and delivery of marketing material.
Ensure CUCA’s marketing guidelines and policies are being followed
Manage and maintain positive relationships with venue staff and media partners
Support the overall marketing objectives of CUCA both externally and internally
Develop marketing opportunities and ideas, from conception to delivery
Prepare reports on marketing campaigns, to ensure, effective departmental communication is taking place
Support university’s functions by documenting relevant marketing material
Supply sufficient information to the CEO to enable effective budgetary control of specific areas of activity
Ensure that all printed promotional material is distributed effectively throughout university departments.
Plan and coordinate with contractors for the exhibition stand buildup and negotiate the cost with three vendors to get best price and quality work.
Participate in all Educational Exhibitions in UAE Oman, Jordan, and other countries in the Middle East as needed.
Establish contacts with schools to organize schools visits/presentations to promote CUCA
Manage print and electronic advertising, including Media planning
Advertisement results tracking and reporting
Attend meetings when necessary.
Perform other duties as needed
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