MARKETING DIRECTOR
Eurotech Training &consultancy
Total years of experience :21 years, 2 Months
Develop marketing and brand growth strategies.
• Execute marketing, media, and campaign planning.
• Formulate communication strategies across various channels.
• Lead innovation strategy, concept development, and testing.
• Identify and explored potential business deals locally and regionally.
•Established and implemented strategic marketing plans.
•Enhanced brand equity and supported sales strategy through coordinated marketing efforts.
•Developed and strengthened the Nasser Sports brand.
•Cultivated relationships with media houses and PR agencies.
•Prepared and reviewed annual marketing budgets, ensuring on-target performance
•Headed the entire marketing group activities.
•Created marketing and promotion plans for diverse brands.
•Contributed to corporate strategic planning.
•Managed advertising campaigns and PR activities.
•Oversaw marketing and business development functions.
•Contributed to strategic decisions and brand development.
•Collaborated on corporate identity enhancement and rebranding
Developed and implemented sales and marketing plans.
•Led branding initiatives across the UAE.
•Managed sales operations, broker relationships, and promotions.
•Contributed to strategic decisions on Mazaya's expansion
•Established the Communication Division.
•Developed corporate identity and enhanced company image.
•Implemented CRM and customer satisfaction initiatives
•Achieved best sales growth in 2002 among GCC countries, recognized with an appreciation letter from Gillette Middle East for four businesses.
•Successfully renegotiated BDA agreements with major accounts.
On track for best sales growth in GCC for the year 2003.
• Implemented effective budgeting strategies contributing to sales growth and profitability.
•Restructured the Braun business and implemented displays in all major KOBs, resulting in increased sales and enhanced branding.