Beatriz Andrade

Led the planning and execution of strategic HR projects, optimizing team structure,
capability, and allocation to ensure scope, deadline, and results achievement, directly
impacting operational efficiency and project delivery.
Developed and analyzed People Analytics and operational indicators to support strategic
decisions, resulting in optimized performance, operational efficiency, and client satisfaction.
Proactively identified organizational risks (e.g., turnover, overload, team misalignment) and
implemented mitigation strategies, ensuring business continuity and operational health.
Managed complete performance management cycles, including performance reviews,
360° feedback, Individual Development Plans (IDPs), and succession programs, fostering
continuous talent growth.
Acted as a strategic facilitator among teams, business areas, and clients, ensuring
expectation alignment and effective communication for critical deliverables.
Solidified strategic partnership with leadership, directly aligning people management
with business goals and technology project priorities.
Drove organizational culture strengthening initiatives, promoting alignment between
team values, practices, and behaviors, resulting in increased engagement and cohesion.
Involved in recruitment and selection of talent for multinational companies, focusing on
IT roles across various domains and levels (e.g., developers, QA, DevOps, data).
Conducted technical and English proficiency validation for candidates with daily
interaction with international units, ensuring quality hiring for the global market.

Served as a strategic focal point for People and Culture, leading talent attraction,
selection, and retention processes within an IT infrastructure environment.
Managed the complete recruitment and selection cycle, from screening and structured
interviews to technical and behavioral assessment, utilizing ATS and advanced applicant
tracking systems.
Developed management reports and strategic dashboards, monitoring HR KPIs and
generating actionable insights for strategic decision-making.
Led new employee onboarding and provided consultative support to leadership in
identifying challenges and developing attraction, retention, development, and
succession strategies.
Coordinated internal marketing (endomarketing) actions, internal communication, and
corporate events, strengthening organizational culture and boosting team motivation.
Actively participated in strategic HR projects (employee lifecycle, organizational climate,
performance appraisal, career paths, compensation & benefits, culture & values), ensuring
consistent execution and measurable results.

mplemented and structured the HR department from scratch, developing recruitment,
attraction, and selection processes and policies for technology professionals, with a focus on
Salesforce consulting.
Conducted end-to-end selection processes for various technologies (Salesforce, Apex,
Java, HTML, CSS, Python, C#), from LinkedIn hunting to competency assessment and
alignment with managers.
Strategically involved in the construction and updating of compensation and benefits
policies, as well as the creation of job roles and descriptions aligned with the organizational
structure.
Developed employees and leadership through competencies, structuring career plans
aligned with the demands of the technology market.
Implemented the complete employee experience cycle, covering onboarding, integration,
probationary period monitoring, IDPs, performance appraisal, climate surveys, and
engagement.
Coordinated internal marketing (endomarketing) and engagement actions, developing
internal campaigns, corporate communication, and events to strengthen culture and
motivation.

Conducted complete Recruitment and Selection processes for technology positions
(Backend, Frontend, Marketing, Delphi), performing profile alignment, defining evaluation
criteria, and efficient vacancy management.
Performed technical and behavioral screening, structured interviews, and psychological
test application/correction (D2, TIG, BFP), ensuring the selection of talent aligned with
company needs.
Led the integration and onboarding of new employees, structuring onboarding journeys
that ensured cultural and operational alignment from day one.
Responsible for updating job descriptions and market research for defining competitive
salary ranges.
Managed HR indicators (absenteeism, turnover, career cycle, contracts, and medical
certificates), providing analysis to support strategic decision-making.
Conducted internal climate actions, institutional communication, and corporate
events, strengthening the employee experience.
Managed electronic timekeeping and provided support to the Personnel Department in
routines such as vacations, admission documents, benefits, and operational controls,
ensuring compliance and fluidity.