Country Manager
Zomato
Total years of experience :19 years, 0 Months
-Managing and leading the expansion of the company in Lebanon through updated content and extensive partnerships supported by marketing and communication.
-Launched multiple new app features (Media Sales, Online Ordering, Paid Memberships, Contactless Dining) and hired, trained, and led the new team to support it.
-Under my leadership, Zomato became the number 1 food app in Lebanon and is ranked among the top 30 most used apps nationwide.
-Doubled the company sales turnover and profits for 2 consecutive years in 2019 and 2020.
-Managed a team of 4 Brand Managers overseeing all company marketing, communication and budgets involved.
-Created new bespoke brand strategies for 3 young brands (Monkey Shoulder, Hendricks and Sailor Jerry) and as a result, increased their market share by 12%
-Expanded the company in the UAE and Saudi Arabia and launched a subsidiary in Lebanon.
-Created and launched an outdoor media unit in Iraq.
-Led a team of three account managers handling the design and execution plans for brands such as Nestle, Samsung, , British American Tobacco, Mars, Unilever, and P&G
-Winner of the Procter & Gamble CEEMEA award for Best Trade Incentive Program FY 2010-2011.
-Winner of the Procter & Gamble CEEMEA award for Best in Class Displays FY 2009-2010.
-Winner of Khalil Fattal et Fils marketing awards for creativity and innovation for four years in a row
-Planned and Developed the sales and marketing activities of the brand.
-Created the Braun Ambassador Program that contributed to a 34% sales increase in a year
-Acquired 2 new brands Logitech and Fujitsu
-Remotely managed and developed the sales and marketing activities of the brands across the African Market (WECA)
-Created and Implemented each quarter a new 360 incentive program to keep the sales ecosystem at its peak
-Executed four successful product launches for HP and Microsoft within two months in four different countries
-Developed the sales for different IT Peripheral Products in retail and B2B.
-Introduced new customers to the company from previous experience and business relations
Google Ads, SEO, SEM, Facebook Ads Manager, Email Marketing, Newsletters, Linkedin, Instagram
Launching a pure fresh juice and smoothie brand in the middle east
Launching a pure fresh juice and smoothie brand in the middle east
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