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Bernhard Isemann

Management of Programs and Promotion Middle East

Hewlett-packard Middle East

Location:
United Arab Emirates - Dubai
Education:
Master's degree, Electrical Engineering
Experience:
21 years, 8 months

Work Experience

What's your work experience? Your experience is one of the most important sections in a CV.
List all relevant responsibilities, skills, projects, and achievements against each role.  If you're a fresh grad, you can add any volunteer work or any internship you've done before.
Add Experience

Total Years of Experience:  21 Years, 8 Months   

January 2007 To Present

Management of Programs and Promotion Middle East

at Hewlett-packard Middle East
Location : United Arab Emirates - Dubai
• Responsible for the Enterprise Storage & Server business division in the region including the Gulf countries, UAE, Saudi Arabia, Jordan, Egypt and Lebanon.
• Management of sales via 3 different go to market organization (Tier 1 and Tier channel sales as well as direct sales force)
• Introduced regional forecasting and consolidation of top line and bottom line and reporting to EMEA headquarters in Geneva
• Significant increase in partner product knowledge and Sales skills and transfer of partners sales force and internal sales force from product sales to solution selling consultant.
July 2005 To October 2006

General Manager

at Sun Microsystems
Location : Austria
• Responsible for the business in Austria and Slovakia including Sales, Services and Maintenance for Sun Products
• Reorganisation of Austrian team to build up sales driven culture and reduce legacy
• 50 Mio USD revenue, 65 employees in Austrian Organisation, 23 in Slovakian Company
• Indirect sales through partners
• Marketing and press coverage of the Austrian and Slovakian market
• Build up of new sales force with 6 Industry segments
• Setup rescue strategy for loss making long term projects and managed turn around to recover P&L
• Changed employee attitude and culture to sales and customer driven organization, focused on bottom line results
August 2002 To July 2005

General Manager

at Syscom Emirates LLC
Location : United Arab Emirates - Dubai
• Responsibility for the Middle East business of Raiffeisen Bank Computer Center, full responsible Managing Director for the three companies in the region (Syscom Emirates LLC - Dubai, Shiraz Vanguards of Technologies - Iran, Syscom Middle East GmbH - Vienna)
• Setup of local companies fully adopted to the rules and culture of the market (Arabian company, Persian company)
• Highly Accepted in the local market, customer success stories within the first year
• Established a sales and service network in GCC Countries and Sudan
• Engaged new local investors and partners to strengthen the local touch, with final buyout of 60% of the company’s shares to the local investors.
• Build up of factory (production line) for electronic devices in Dubai

Education

What's your educational background?
Let employers know more about your education; remember, be clear and concise.
March 1994

Master's degree, Electrical Engineering

at Technical University of Vienna
Location : Vienna, Austria
March 1994

Master's degree, Business Administration

at Technical University of Vienna
Location : Vienna, Austria

Specialties & Skills

in P&L management with bottom-line and top-line focus

• General Management with international business expertise

• Sales Management, Forecasting, Business Development, Key Account Management

Administration

Marketing

Key Account Management

Product Knowledge

Languages

Do you speak more than one language?
For some jobs, fluency in one or more foreign languages is a plus, so add your language skills to get better results.

English

Expert

German

Expert

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