General Manager (Awan) Director BITRUBA , UK
Awan Saudia for Hospitality Development
مجموع سنوات الخبرة :38 years, 2 أشهر
It is a holding company for real estates with focused penetration onto hospitality industry
General Management at Awan Saudia, same time Director of BITRUBA, UK. which is owned Development of new projects a UK which for day to day operations,
Business Development of a four star hotel in Makkah worth investment of SR 60 Million and featuring 168 rooms & suites, 300 seats in two food outlets.
Studying more opportunities based on real estate development and hospitality industry penetration.
Enhancing business relationship with hotel management companies "Best Western" for franchise acquisition while protecting brand identity to their satisfaction standards (Best Western Hotels International)
This company is an extension to Awan Group of Companies owned by Mr. Sultan Bin Musallam.
Established in 2015 for purpose of operating the hotels in UK owned by Awan Holding Co. Acquired two hotels in Bloomsbury, London, UK - small size hotels. Hired a management company called BENIT. Management company reports to me and I report to CEO who is located in Saudi Arabia.
In charge of Vertical growth, throughout sales and marketing planning to improve REVPAR of eleven hotels. Monitor market activities and synchronize plans among hotels and team members in the group.
In charge as well for horizontal growth by introducing new hotels in strategic location either through management contracts or long hold lease deals
Site development to meet international hospitality standards was my responsibility along with team of engineers.
I was a team member in setting budgeting and planning and supervising budget discussion every year
Setting up a Regional Sales Office
Update and review policies and procedures
Achievements:
1. Increased rooms portfolio from 1171 rooms to 2400 rooms in three years
2. Designed all marketing activities on a corporate level
3. Managed team of 24 employees
Enhanced group bottom line
I developed my own business in Hospitality industry by offering support services for remodeling and business planning.
The foundation was awarded with three projects:
Sunset Beach Resort - Eastern Region KSA
Mawaddah Al Safwah Hotel in Madinah Munawarah KSA
opening and launching assignment
Both assignment were completed successfully
I spent successful 12 years with MHR and occupied four senior positions in hotels (Cairo Heliopolis Hotel & casino and Madinah Moevenpick Hotel)
After successful completion of the job description, I have been promoted.
I have joined Movenpick Franchise International to oversee a casual dining concept in Middle East (Marche concept)
As well established the Central Reservation office and regional sales and marketing office for Gulf region in Riyadh
Planning all sales and marketing activities
Yield management
Increasing REVPAR
enhancing property positioning
Fine tuning business segmentation to leverage income
responsible for all above the line communications
International representation in all professional event of the hospitality industry and been awarded as best DSM applied yield management in Middle east for the chain
Sales manager in charge of 75 key accounts.
In charge of strengthening the business relationship in order to boost their loyalty to the property and increase their business materialization.
Identifying new key prospect and planning to shift those accounts to active files
all activities within the total predesigned sales and marketing plan.
Sales role in charge of 100 key prospects. Main role is to follow the plan to shift those accounts into key Account
Accomplished successfully
.Role is at the Front desk.
It is typical receptionist in addition to organizing the arrival and pre-registration
Solving discrepancies with Housekeeping Department
Building 21 days forecast for occupancy
and on rotation base, i perform night clerk role.
NB: the property was 1145 rooms and manual operation
Transcript will be submitted on a later stage
Transcript will be submitted on a later stage
Project Management from the perspectives of designed Gantt Charts by breaking down any project into head and sub tasks and identify resources, assign predecessors and budgeting to uncover the critical path of any project Project management is a skill can anyone earn as long as he is talented and not necessary to be an engineer.
Hotel Management Uniform accounting system, Sales & Marketing, Kitchen, Beverage, Service and stores