Brahim Arrou, Chief Operating Officer

Brahim Arrou

Chief Operating Officer

Agrovision

Location
Morocco - Agadir
Education
Master's degree, Horticulture
Experience
18 years, 4 Months

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Work Experience

Total years of experience :18 years, 4 Months

Chief Operating Officer at Agrovision
  • Morocco - Agadir
  • My current job since January 2020

Country director overseeing all the business aspects : Finance, Production, QHSE, HR, Supply chain, packing etc. Responsible for improving efficiency and increasing departemental profits while managing the company's overall operations.

Farm General Manager at Sanlucar
  • Tunisia - Tunis
  • September 2016 to January 2020

large scale farm manager specializing in growing vegetables, fruit trees and berries.

Nursery manager at aaa growers
  • Kenya
  • January 2014 to August 2016

Managing 2 propagation sites of vegetables and roses. Leading day to day operations including planning, HR, production,
sales and quality control. Team management of 10 growers and over 300 casuals;
Key achievements:
• Construction of a 5ha vegetable nursery from scratch providing seedlings for 2000ha farms.
• Increasing production capacity of the roses nursery by 50% to be able to manage commercial orders.
• Project implementation on tomatoes seed production

head production at in plants
  • Morocco - Agadir
  • January 2012 to January 2014

15 million grafted plants. 100 million self-rooted plants. Production volume increased by 11%.Gspp
Labeled grafted tomato plants.
Responsible for Supervising and coordination activities of multisite nursery specialized in plant raising. 5 sites of 20hectares’
greenhouses and open field producing multimillions seedlings for fresh market mainly tomatoes, cucurbits, leeks, strawberries
and fine herbs. Leading all daily production activities: planning, growing and quality control. Management of high qualified
technicians and over 1000 workers. Troubleshooting, claims and crisis management.

Site Manager at Masterplant Group
  • Italy
  • January 2010 to January 2012

Production manager at a vegetables nursery of 3 ha. 70 million self-rooted seedlings and 2 million grafted plants mainly
tomatoes, capsicum, eggplants and fine herbs. Supervision of day to day production tasks, budgeting, purchasing, recruitment,
growing, logistics, etc.
-Production manager of moneymaker tomatoes grown in Rockwool (0.8 ha). Leading daily operations of growing, irrigation-
fertigation, pest control, harvest, packing and sales. Team management of 80 persons including 5 technicians.

Head production at Masterplant fide
  • Türkiye - Bursa
  • January 2007 to January 2010

Masterplant Group, Bursa, Turkey
Achievement per annum: 300 million seedlings, 1.5 million in vitro rootstock, 7t grain per ha
The company profitability increased by 30 % within 3 years.
Supervising and coordinating activities of a 45000 m2 nursery specialist in vegetables and in-vitro fruit tree rootstock production.
Open field production of 90 ha of corn and 10 ha of fruit tree orchard. Production planning, managing resources, expenses,
manpower and raw materials needs. Development of sowing, grafting, in vitro propagation, growing and quality control, Plants
and seeds processing, harvest and postharvest. Hiring, training and directing 20 supervisors and over 500 workers engaged in
planting, growing and shipping plants... Agronomical assistance to the operation team of the group subsidiaries located in Chili
and Argentina (Mp Sur and Proplanta) to improve the processes and profitability.

Production Supervisor at Achtal
  • Morocco - Agadir
  • January 2006 to January 2007

Nursery production of vegetable seedlings: Tomatos, watermelon, melon, pepper achieving an annual production of 10 million
seedlings. 10 ha beef tomatoes and bananas growing supervisor. Leading of daily operations: planning, seeding, grafting,
irrigation, fertigation, pest control, harvest and post harvest.

Education

Master's degree, Horticulture
  • at Université Cadi Ayyad
  • June 2006

courses: , Msc in Plant breeding and Biotechnologies, FSTG, Morocco

Specialties & Skills

BUDGETING
PURCHASING
QUALITY CONTROL
TEAM MANAGEMENT
MANAGEMENT
SUPERVISORY SKILLS
CRISIS MANAGEMENT
DIRECTING

Languages

Arabic
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English
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French
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Italian
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Spanish
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Turkish
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