Marketing and Admissions Executive
Taaleem
Total years of experience :7 years, 7 Months
Manage the social media profile and enhance the admissions process for one of the largest education providers in the Middle East region
• Collaborated with the Content Editor/Developer to create high-quality content and external communication for digital platforms, corporate social media channels and press releases, among others
• Conducted Quality Assurance checks on all parent leads and supported Lead Conversions
• Oversaw the school’s Events Planning and delegated tasks appropriately to ensure success
• Reduced costs by working closely with the Operations team, efficiently utilizing the Facilities Management team and sourcing cost-effective suppliers
• Redesigned the office, in liaison with the Office Manager, while staying 15% under budgeted amount
• Proficient with Eloqua and used the new CRM systems to design the enrollment forms
• Monitored that the Admissions team is performing as per the school’s and KHDA standards
Manage all administrative facets for the Sales Director and organize corporate events
• Managed all secretarial and administrative activities for the Sales Director - calendar schedules, travel agreements, flights, visas, insurance, accommodation and per diem allowances
• Reduced costs by 10% by negotiating with suppliers and event organizers
• Managed marketing elements of the company and ensured adherence to brand guidelines and UAE advertising regulations - Brochures for each project, ensuring that woman were wearing acceptable clothing etc.
• Oversaw and implemented all aspects of event activations - Working with call center and design team to ensure all specials and information of event is sent to potential clients and SM.
Perform PA duties and ensure smooth day-to-day functioning of administrative operations
• Managed all expected secretarial and administrative activities for the office. Proactively stepped in during the manager’s absence and ensured safe and discreet business continuity
• Managed customer expectations through regularly scheduled communication
• Established and enforced service standards for the company to ensure quality service delivery
• Increased productivity and streamlined workflows by creating and rolling out template documents
• Edited and proofread all communications before issuance. Created, updated and archived files
Drive revenue generation by supervising a team of 4 sales personnel
• Won new business and signed on key clients - Hilton, Jumeirah Group, Abu Dhabi restaurant chain
• Strengthened and deepened client relationships by providing after-sales support, information and guidance
• Actively participated in event planning
• Ensured accurate pricing and branding delivery by the Marketing team
Acquire new business and maintain the existing account portfolio
• Met sales targets for new business acquisition
• Grew the business by successfully managing existing clients
• Represented the company and generated incremental sales at events
Retail Business Management taught us the fundamentals of the day to day operations of a company.