Marketing and Strategic Planning Specialist (1 year, 7 months)
Canon
Total years of experience :12 years, 8 Months
• Managed new product launches together with the Sales Manager and Canon Middle East in order to support the timely and successful launch of new products into the Middle East markets.
• Implement the social media strategy with Canon international headquarters for the UAE.
• Researching, writing and distributing press releases to targeted media.
• Encouraging adoption of relevant social media techniques into the corporate culture.
• Successfully held many Marketing and Sales Events for Canon Emirates, such as client appreciation dinners, sales meetings, product launches, employee events and incentive programs.
• Handled and built relationships with outside suppliers on promotional gifts and giveaway items supporting
• Responsible for all aspects of event planning, including Hotel selection, negotiation, proposal planning, production of all marketing materials needed. Managed event budgets up to 500, 000 AED while negotiating to always save 25 percent of budget allocations.
• Created & designed from scratch Canon product brochures and price lists that will be used for Canon Worldwide.
• Created and monitored demand forecasts in the companies planning system. Also identified on many occasions opportunities to optimize the forecast and demand patterns. Minimized lead times from procurement stage to inception of customer delivery.
• Responsible for the monthly procurements & budget of merchandise worth 4 million AED. Successfully maintained an inventory turnover of 35 days.
• Responsible for providing product support forecasting, demand planning, budgeting, pricing, tender support.
• Tutored students from ages 12-17 in all school subjects
• Strengthened students abilities in failing subjects
American University in Dubai January 2009 - present (Expected Graduation May 2012) Bachelor of Business Administration - Focus: Marketing & Finance Cumulative GPA: 3.8 Related Coursework • Principles of Finance • Corporate Finance • Money and Banking • Financial Institutions Management • Financial Modeling and Empirical Analysis • Derivatives Securities • Principles of Managerial Accounting
Northwood High School, California USA August 2003- June 2007 High School Diploma Cumulative GPA: 3.7 With Honors