cosette touma, Business and Marketing advisor

cosette touma

Business and Marketing advisor

freelance

Location
Lebanon - Beirut
Education
Bachelor's degree, Banking and finance
Experience
25 years, 2 Months

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Work Experience

Total years of experience :25 years, 2 Months

Business and Marketing advisor at freelance
  • Lebanon - Beirut
  • My current job since January 2013

•Arranging feasibility studies for companies according to their scope of business
•Conducting market research to identify key factors for success of businesses
•Evaluating engagement on projects in light of the corporation’s strategic and tactical objectives

Marketing and Sales Advisor at London Capital Investments
  • Lebanon - Beirut
  • November 2009 to December 2011

• Meeting prospective clients to market LCI products and services
• Conducting market research and identifying key market movements/trends
• Managing key client accounts
• Research and update information on data regarding market movements and trends
• Acknowledge and stay up-to-date with the trading platform, its risks and downfalls

Marketing and PR Manager at Auto Tune
  • United Arab Emirates - Dubai
  • June 2006 to August 2009

• Monitor, analyse and execute marketing campaigns
• Communicate with customers, management, internal departments and vendors to coordinate overall marketing effort in accordance with corporate goals
• Plan and carry out regional market research and analysis
• Define new marketing schemes including development of company website and newsletters
• Advising on key process improvements and service analysis
• Ensuring proper sales order processing to guarantee on-time delivery

Marketing Executive at IECO( International Conference & Exhibition Organizer)
  • Lebanon
  • March 2003 to December 2005

• Planning, organizing and managing exhibitions for special occasions (Weddings, engagement, graduations..
• Following up with sponsors, exhibitors and related parties on latest developments
• Advertising and PR through Media agencies
• Coordinating efforts with local and international exhibitors (China, South Africa, Canada, Russia and others)
• Build, develop and grow any business relationships vital to the success of the event

Marketing and Sales Freelancer at Avon Cosmetics
  • Lebanon - Beirut
  • December 1997 to January 2003

• Meeting prospective clients to market Avon products and services
• Acknowledge and stay up-to-date with the latest product launching
• Advice customers on products suitable for their skin types, needs and preferences
• Grow customer portfolio and maintain loyalty relations with existing one's

Market research at Stat Ipsos
  • Lebanon
  • January 2000 to December 2002

• Collect and analyze data on customer demographics, preferences, needs and habits to identify potential markets& factors affecting product demand
• Collecting data using surveys, opinion polls and questionnaires
• Measuring and assessing customer satisfaction
• Documenting and maintaining information in software databases
• Conducting research on consumer opinions and marketing strategies

accountant at Zakhem Engineers
  • Lebanon - Beirut
  • January 1999 to January 2000

invoice allocation and checking, payroll preparation, reconciliations of banks and suppliers accounts.

Trainee at Allied Bank
  • Lebanon - Beirut
  • August 1997 to October 1997

-Teller
-Rotation through all bank Depts.

trainee at Bank of Beirut
  • Lebanon - Beirut
  • September 1996 to October 1996

In charge of teller related work, rotation through different bank departments

Education

Bachelor's degree, Banking and finance
  • at Lebanese University-Faculty of Business Administration and Economics
  • September 2001

Maitrise in Business-Major:Finance and Banking

High school or equivalent, Experimental Science
  • at Adventist Secondary School
  • July 1994

experimental science degree or bac II

Specialties & Skills

Marketing
Business Development
Marketing Communications
Research Analysis
Market Research
MS office and internet

Languages

Arabic
Expert
English
Expert
French
Intermediate

Training and Certifications

Open to Study psychology course (Training)
Training Institute:
online
Date Attended:
September 2013

Hobbies

  • Water sports
  • Meditation
  • Reading