General Manager Sales
Olam Clad
Total years of experience :14 years, 10 Months
Full accountability for the business
To establish the business by Importing and marketing a Cladding Panel products from Europe
Visiting and presenting to Architects and Designers to gain project specifications to generate sales.
Producing marketing brochures and material sample
Gain all the necessary product approvals to conform to Australian Building Code.
Maintain P/L balance and maintain Tax payments.
Negotiate alternate products to assist on package selling.
Place product orders, Organise LC for payments, Freight, Transport,
Advise fabricators/installers of best method of installation.
Objective
This is the Key Strategic position in the business
* To bring business back from Negative cash flow situation
* The business is under staffed, underfunded and under equipped.
* I had to develop and re-cost the fabrication and installation method.
* Introduce a new AutoCAD system
* Source New tools and equipment
* Train operators for the CNC machine operation and introduce new work practices and complete project Management.
* Manage 49 staff and Recruit another 45 staff across the whole business.
In summary cash flow was the major problem. The business is under capitalised and under resourced and could not
move forward to the next level.
Objective:
* Identify a Market and Present a new range of Telecommunications Products into the
Australian and New Zealand Markets.
* To set up a reseller Market in Australia and New Zealand as well as generate in house sales.
My Responsibilities included;
* Demonstration of product range to resellers, and their sales teams.
* To present directly with the end market.
* To establish market position with product pricing
Targeted advertising, Web site layout, Stock and Sales Forecasts, Ordering Brochures,
Account Monitoring, Seeking product Approvals and conforming to Australian standards.
Developing business partnerships and joining various associations to benefit the products exposure.
Product Range consists of
Telephone Headsets, Amplifiers, Cordless Headsets, Bluetooth technology and a full range of accessories.
Trade shows
At trade shows I assemble a display stand, Mann it and demonstrate the products.
I have positioned the product at the top of the market on its quality and features.
At these target market functions I address any customer enquiry and follow up after the event.
I have had no formal training from the company and am considered the Australian expert on this product range.
I have been presenting this product for 14 months. It was very highly priced and slow to start off.
I have turned the corner and this month alone I have generated in excess of $180, 000 of sales.
Sales Manager Corporate Identity and Display NSW/ACT
Objective
To service and expand current portfolio of existing Customers
* To Nurture existing business relationships with Architects and product Specifiers and Fabricators
* Demonstrate Product advantages to perspective Specifiers and fabricators against Alternate product
* Establish product market position and establish Alucobond / Dibond features and benefits
* Source new major Company Identity programmes with a high degree of project Management and have the Alucobond range specified for their individual
projects.
* Work with Sales team and cross sell alternate company products
Objective
To increase the market awareness and to establish the product’s market share in the cladding and
façade industry.
The focus is to present Symonite Cladding panels to Architects, Construction Companies and Project Managers across
Australia and to establish ongoing sales with an increased Sales and fabricator/installer base.
Duties include;
Project Management skills
* The Presentation of the Symonite panel product to Architects in the Australian and International Markets.
* To develop an installer base nationally within the façade and cladding industry.
* To trouble shoot and problem solve product and installation issues.
* Re-design current brochures and produce new marketing material while re-designing the company web site.
* Identifying and pursuing major construction projects nationally by using the Cordell Construct web site and other
research methods.
* To organise and represent the Symonite panel at trade shows and industry functions.
* To return an increased level of profit on all sales and customer relationships.
Our sales are increasing monthly by an estimated 15%.
My growth Objective had been achieved in September 2007 with the Business being sold.
Nothing Prepares you for the World other than personal life experience. I have always strived and achieved my best and been number 1 in all of my chosen fields and professional dealings. Most all I have satisfaction through out my life to date.