Dana Ezzedine

• Lead Generation: Proactively engaged SMEs through outbound calls, targeted emails, and social
media to identify funding opportunities.
• Relationship Management: Ensured smooth client handovers and foster strong communication.
• Strategic Planning: Executed business plans focused on client acquisition and growth.
• Sales Targets: Consistently met key performance indicators (KPIs) and sales objectives.

• Developed and executed strategic plans to drive local and international market penetration.
• Represented the company at international trade fairs and conducted client visits to strengthen
brand visibility and expand partnerships.
• Closed high-value deals with key distributors and clients, contributing to revenue growth.
• Collaborate with internal teams (marketing, sales, operations, production and warehouse) to
ensure successful deadline delivery.
• Led the implementation of a CRM system to streamline sales processes and improve client
management.
• Trained, led, and motivated sales teams to achieve targets and KPIs.

• Coordinated client orders and documentation.
• Supported sales team training and prepared reports.
• Ensured customer satisfaction and addressed concerns.

• Conducted B2B and door-to-door sales.
• Exceeded monthly targets and maintained client relationships.

• Reconciled BSP-IATA and accounts receivable.
• Managed refunds and assisted audits and strategic planning.

• Handled client and supplier reconciliation.
• Managed biweekly BSP-IATA reports and credit files.

• Entered financial data and maintained general ledger.
• Processed payments, refunds, and reconciliations.