Daniela Henchoz, Visual merchandiser, Senior sales, Event planner

Daniela Henchoz

Visual merchandiser, Senior sales, Event planner

Victorinox

Location
Switzerland
Education
Higher diploma, Marketing, Art, 3D, Brand analyse
Experience
8 years, 10 Months

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Work Experience

Total years of experience :8 years, 10 Months

Visual merchandiser, Senior sales, Event planner at Victorinox
  • United Kingdom - London
  • October 2014 to January 2020

Visual Merchandiser in charge of the flagship store
Merchandising set up for new stores opening in Europe
Implement VM guidelines for all products (watches, Swiss army knives, fragrances, kitchen knives and suitcases) in windows and indoor

Sales Executive, key holder and team leader
Coach the team and supervise logistic operations
Provide excellent customer service for international clients

Plan and coordinate successful high standards in-store events
Track sales and report (key KPIs, costs, sales)
Set up event space and supervise event layout

Visual merchandiser at H&M,
  • United Kingdom - London
  • May 2013 to January 2014
Sales and Visual merchandiser at H&M,
  • Switzerland
  • August 2010 to May 2013

visual displays in windows and implement VM directives
•  Provide training and feedback for the sales and visual team
•  Analyse weekly figures and set up weekly targets to maximize
sales performance
•  Maintain good store VM standards
Achievements
•  Consistently received positive feedback and excellent
performance reviews from the leadership team for 4 years.
•  Successfully launched the Isabel Marant H&M

Education

Higher diploma, Marketing, Art, 3D, Brand analyse
  • at CEPV visual merchandising school
  • June 2010

Higher diploma in Visual Communication and Merchandising

Higher diploma, creating window props, brand concept, marketing
  • at CEPV visual merchandising school
  • June 2010

Specialties & Skills

Retail Management
Adobe Creative Suite
Event Planning
Customer Service
Visual Merchandising
CUSTOMER SERVICE
EVENT MANAGEMENT
VISUAL MERCHANDISING
Fashion styling
VM COACHING

Languages

English
Expert
French
Native Speaker
Spanish
Intermediate

Training and Certifications

Wedding Planning (Certificate)
Date Attended:
October 2013
retail sales Cours (Training)
Training Institute:
Hutner. Germany
Date Attended:
November 2013
Duration:
9 hours

Hobbies

  • event planning, drawing, outdoor activities,
    - creating greetings cards for a real estate agency - Victorinox Brand Ambassador Award 2016