Dariya Overina, Sales And Business Development Manager

Dariya Overina

Sales And Business Development Manager

TUV SUD Middle East

Location
United Arab Emirates - Dubai
Education
Master's degree, International Public Relations, Marketing and Advertising
Experience
14 years, 10 Months

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Work Experience

Total years of experience :14 years, 10 Months

Sales And Business Development Manager at TUV SUD Middle East
  • United Arab Emirates - Dubai
  • My current job since November 2021

Business Field: Product & Services Certification, Conformity Assessment Reporting to: Dubai Branch Manages.
Duties include the following:
▪ Development of the Business Development & Sales Strategy of the Department.
▪ Screening potential business opportunities by market analysis. Lead generation.
▪ Sales, Business Development and Marketing Management.
▪ Revenue generation. Direct Sales. Full Sales Cycle.
▪ Development of Commercial Proposals. PnL Management.
▪ Project Management activity, cross sales.
▪ Feedback, corrective actions (Government and Clients’ satisfaction on the services provided).

Project Owner/ Apparel Designer at Private
  • United Arab Emirates - Dubai
  • My current job since August 2018

Business Field: E-Commerce, Women Apparel.

- Overall management of a Social Media based project.
- Apparel production, sketch designs and supervision of tailoring process.
- Online content development, Photo/Video shooting.
- SMM, organising and managing online advertising campaigns, deals and promos.
- JV & Partnership with stores and boutiques.
- Event Management, creating business strategies to attract new customers.
- Monitoring inventory levels and deliveries.

Commercial Head at Enviroserve
  • United Arab Emirates - Dubai
  • October 2020 to October 2021

Business Field: Electronic & Specialized Waste Recycling, ITAD, Refrigerant Gas Reclamation.
Reporting to: CEO.

Duties include the following:
▪ Sales Team Management (4 sales divisions).
▪ Achievement of Individual & Team Sales Targets.
▪ Development of the sales strategy (Short & Long Term).
▪ Development of relationships with and gaining the confidence of senior level managers and
executives within strategic customer accounts.
▪ Work closely with the individual Local Government business units to establish pricing strategies,
and initiatives around key solutions and services, programs and account opportunities.
▪ Revenue generation from the assigned sectors.
▪ Full Sales Cycle Management including the site support for the Technical Team.
▪ Facilitate and troubleshoot partnerships and alliances to ensure mutual benefits.
▪ Direct corrective actions to ensure efficiency, effectiveness, responsiveness and consistency of
business processes.
▪ Building and maintaining high level network of contacts across the Public Services marketplace.
▪ Providing leadership, motivation and empowerment to the team and sustain high levels of
productivity, professionalism and morale.

Marketing & Business Development Manager at SFFECO Global
  • United Arab Emirates - Dubai
  • February 2016 to May 2020

Business Field: Manufacturing & Production, MEP Services, Fire Fighting Equipment.
Reporting to: Director of Marketing & Sales.

Duties include the following:
- Fully responsible for Government Relations, government projects and all related activities.
- Vendor Listing. Processing the registration and receiving the approval from Engineering Consultants and Contractors.
- Project Approvals, Site Specification Compliance & Sales support.
- Research & Analysis in customer segments. Development of Clients/ Potential Clients data bases.
- Business development & Relationship Management activity within existing & potential accounts. Lead generation campaigns.
- Accomplishing marketing and sales objectives by planning, developing, implementing and evaluating advertisement, merchandising and trade promotion programs.
- Developing field sales action plans.
- Identifying marketing opportunities by identifying consumer requirements, buying behavior.
- Defining market, competitors share and competitor’s strengths and weaknesses, forecasting projected business and establishing targeted market share
- Improving product marketability and profitability by researching, identifying and capitalizing on market opportunities.
- Organization of Professional Field Events, Trainings & Seminars.
- Accomplishing marketing mission.

Business Development and Marketing Manager at GulfTIC IMQ Certification LLC
  • United Arab Emirates - Dubai
  • September 2014 to January 2016

Business Field: Governmental Services, Product & Services Certification, Conformity Assessment.
Reporting to: CEO.

Duties include the following:
- Development of the entire Sales & Marketing Strategy of the Company.
- Screening potential business opportunities by market analysis. Lead generation campaigns.
- Sales, Marketing and Administration Staff Management.
- Development and implementation of new business Projects.
- Coordination with the Governmental Authorities (New Projects and existing Regulations).
- Development of Commercial Proposals.
- Sales Management. Development of the Sales Strategy. Direct Sales.
- Project Management activity, making sure that all the aims and the Quality standards of the Projects are met.
- Introduction of the new Company to the market.
- Feedback, corrective actions (Government and Clients’ satisfaction on the services provided).
- Key point of contact between the Governmental Authorities, Clients and Business partners.
- Marketing Researches.
- Development of Brand, Marketing and Advertising materials.
- Development and promotion of the website and Social pages of the Company, SMM.
- Exhibition & Event Management.
- Represent the Company officially in all activities, as required by Management.
- Official correspondence.
- Taking responsibility for targets with regard to overall revenue.

Marketing Manager/ PA to the CEO at MAG Group LLC
  • United Arab Emirates - Dubai
  • May 2012 to September 2014

Business Field: Waste Management & Recycling, Facility Management.
Reporting to: CEO.

Duties include the following:
- Introduction of the new branch of the Company to the market.
- Marketing Researches.
- Liaison with Media Agencies/Consultants. Development of PR and media coverage with Public relation agencies.
- Marketing & Sales Team Management.
- Development of all Brand and Advertising materials.
- Development of the Website and Social pages of the Company.
- Social Media Marketing.
- Exhibition & Event Management.
- Cooperation with Photo, Audio & Video production Companies. Scenario making.
- Acting as the official representative of the Company.
- Official correspondence with the Governmental Authorities worldwide.
- Producing documents, briefing papers, protocols, reports and presentations.
- Carrying out background research and presenting findings.
- Organizing and attending meetings and ensuring the manager is well prepared for meetings.
- Acting as a translator on business meetings.
- Dealing with incoming email, faxes and post, often corresponding on behalf of the CEO.
- Deputizing for the CEO of the Company, being involved in decision-making processes and delegating work to other employees in the absence of CEO.
- Dealing with CEO personal queries.
- Reporting to the CEO on the process running in the Company.

Senior Manager of Business Partners’ Support and Customer Service at Biglion LLC
  • Russian Federation
  • June 2009 to March 2012

Business Field: E-commerce Marketing.
Reporting to: Technical Director.

Duties include the following:
- Team Management of Customer Service Department and Business Partners Support Division.
- Quality assurance of working level of a Clients’ Support Service and Supervisors’ performance.
- Team Management of Customer Service Department and Business Partners Support Division.
- Technical and information support of business partners.
- Staffs’ training and quality assurance of Call-Center processes.
- Development of the flowcharts and standards used by Call-Center.
- Elimination of problem situations which clients and Business Partners can be faced with.
- Supervising the staff and assisting the directors in hiring the new staff.
- Coordination between Company directors, business partners, managers and staff.
- Preparation of required documents for Account Dept.
- Observing and solving of most critical situations of business partners.
- Supervision of the Administration staff.

Education

Master's degree, International Public Relations, Marketing and Advertising
  • at State Technical University of Nizhniy
  • July 2011
Bachelor's degree, Marketing and Business Management
  • at State Technical University of Nizhniy
  • January 2009

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Specialties & Skills

Public Relations
Marketing
Government
Business Development
ADVERTISING
BUSINESS DEVELOPMENT
DOCUMENT CONTROL
SALES STRATEGY
PUBLIC RELATIONS
GOVERNMENT RELATIONS
MARKETING

Languages

Arabic
Beginner
English
Expert
Russian
Expert

Hobbies

  • Horseback Riding
    I am a professional horse rider who used to spend my free time with 2 horses I owned back to my home country. I used to compete in Dressage and Showjumping, however I am enjoying just taking care of animals and being around them. Here in Dubai I found a use of my skills in volunteering as a Trainer at “Al Marmoom Initiative” stables working with disabled children as per ”Riding Therapy” program.