Group Marketing and Business Development Manager
Chartered Accountants Academy
Total years of experience :15 years, 2 Months
Marketing the accounting college
Social Media Management
Creating and implementing marketing plans
Complex projects management
Marketing research
Managing all communication channels for the academy
Editing and proof reading technical advisory reports
Managing the marketing budget
Synthesize monthly, quarterly and annual reports on progress and development
Organizing and attending networking events
Initiating business development opportunities
Market Visits
Acquiring new business for the organization in line with set standards and objectives of the organization
Creating and maintaining an effective relationship management system with key stakeholders
Coordinating, managing and monitoring the day to day operations of portfolios within the organization
Providing business reports
Preparing and controlling operational budgets and reviewing financial performance of each business portfolio
Contributing to the strategic direction of the organization hence being fully involved in strategy development of the organization.
Supervising the implementation of the plans and managing operational activity.
Representing Innscor brands and all 3rd party brands licensed to Innscor Franchising Zimbabwe
Providing a full franchise system service to franchisees
Serving as a conduit between IFZ and the local food services supply chain and the franchise network
Developing and maintaining ‘first choice franchisor’ status amongst the regional franchisee network
Maintaining strong links with the local community and stakeholders by taking on the role of ‘face of the brand’ in the country
Coordinating quarterly regional franchisee meetings hosted by IFZ
Developing and managing annual brand business plans
Developing with the franchisees brand specific turnover budgets and business plans
Managing and implementing a brand specific mystery shopper program for all restaurants
Conducting formal operational reviews per quarter via the regional assessment review
Protecting brand integrity via implementation and measurement of brand compliance evaluations
Conducting formal training needs of the franchisees
Assisting franchisees in selecting and formulating locality marketing strategies
Ensuring implementation of the country marketing campaigns
Enforcing correct use of all supporting elements
Producing a sound marketing report that clearly illustrates the position of the company on a monthly basis.
Conducting telesales
Overseeing the office administration of the company
Managing the sales team
Motivating and implementing sales to increase business share.
Conducting customer visits
Implementing sales awareness to scout for new business
Managing the marketing budget
Participating in networking efforts
Coordinating marketing activities
Maintaining and updating social media platforms
Maintaining and updating customer databases
Conducting radio and television presentations
Overseeing advertising efforts from the origination stage up to the final product
Overseeing newsletter publications
Preparing marketing statistics
Maintaining the marketing library
Producing a sound marketing report that clearly illustrates the position of the company on a monthly basis.
Prospecting for new clients
General marketing administration
Planning all marketing activities
Conducting all public relations activities of the company
Managing the marketing budget
Overseeing the creditors of the organization
Supervision of the sales team
Producing monthly marketing reports
Conducting customer surveys
Conducting customer visits
Conducting order updates to customers
Originating export documents for customers
Costing and pricing products for the export market
Conducting customer visits
Booking orders & co-ordinating the dispatch process
Events management
General Office Administration
Prospecting for new clients
Conducting telesales
Conducting marketing intelligence
Producing sales reports for the Sales and marketing manager
Conducting marketing research
Coordinating internal sales and export functions
Conducting general export administration