Head of Commercial
CSL
Total des années d'expérience :17 years, 4 Mois
Al Fajer Complex,
Umm Hurair, Office 112 & 113
P.O. Box 50866
Dubai, UAE
Job Responsibilities & Key Accountabilities:
* Operational control over all commercial activities of the company, encompassing business development, bid
management, marketing, project and contract management, design, quality, finance, human resources and
administration.
* Provide leadership and direction to achieve the company vision mission and financial goals.
* Manage change and act as a catalyst for improvement.
* Defining and implementing a business strategy, encompassing long term and short term objectives.
* Oversee the bid management process, approve pricing structure and approve all project documentation.
* Planning and coordinating the implementation of business plans and penetration of new markets
* Coordination with marketing corporate team to develop sales strategies to improve companies marketing and
sales performance
Tel: +971
Jumeirah Village Triangle, District 2G, Villa 50
David Robinson CV
2
* Hiring and recruitment of key team members
Key achievements:
* Successful projects completed with large commercial and retail clients
* Led and supported the management team to deliver financial outcomes as proposed in the forecast.
* Managed the companies resources within the budget guidelines.
Preparation and achievement of yearly sales budget
* Preparation of pre-qualification procedures with potential clients and consultants
* Detailed client compatibility studies to target and close bull’s-eye clients
* Analysis of market conditions and changes, product categories evolution, market penetration, assortment
performance by segment, monitoring competition’s activities, recommendation of business development
opportunities
* Establishment of long term customer relationships with clients, project management consultants, design firms,
suppliers, facility management companies and regulatory bodies.
Recommendation and set up of the Middle East Sales Office, focused on international growth and brand
development
* Development and implementation of strategies and related budget projections
* Analysis of market conditions and changes, product categories evolution, market penetration, assortment
performance by segment, monitoring competition’s activities, recommendation of business development
opportunities
* Recommendation and implementation of annual and long term action plans by territory including distribution
strategies, pricing, financial terms and conditions, shipment terms, legal agreements and production forecast
* Set up reporting formats and procedures to ensure proper financial reporting of the Middle East structure
* Full P&L responsibility for the Middle East
* Creation and management of customer and supplier relationships
* Engineering technical development to ensure better quality interior and exterior construction
* Appraise and quantify business objectives through to execution of planned strategies & tactics to establish and
evolve business in the ME region
* Preparing and presenting Executive reports to the board of directors biannually
* Trade advisory and consultancy on GCC trade missions through Invest Northern Ireland government agency.
Key achievements:
* Grew customer base in the Middle East region by 250%
* Successfully established company’s first ever office outside the UK
* Set up and established new business in UAE, KSA, Qatar, Oman, Bahrain and Africa
* Establishment of company’s first international distributorship
* Increased on-time delivery from 80% to 95%
* Extensive construction contacts throughout the GCC
Full responsibility for sales and business development growth in Ireland
* Negotiation of terms and conditions of agreements to close sales
* Negotiation of tender’s with senior PM consultants
* Full preparation of technical quotations
* On site supervision of equipment installation
* Chemical engineering consultancy
* Supply of full turnkey waste water, odour control and food processing systems.
Key achievements:
* Increased turnover by £700, 000 in under a year
* Penetrated new markets, specifically the education sector
* Salvage of numerous accounts that had been previously languishing
* Exceeded monthly and yearly sales objectives.
MRICS