dr_salma salem

Develop a department-wide online marketing strategy
Supervise Ecommerce Marketing Team
Collaborate with IT department to establish site analytics
Creates graph in the system to track product sales
Lead development of tailored marketing campaigns
Maintain contact with IT department to ensure system security
Identify and reaches out to potential affiliates
Research and formulates ways to optimize user experience
Use data to create strategic plan
Maintain working knowledge of best practices in marketing

Achieve sales targets / revenue goals of Slimming, Beauty services, products and OSR targets.
•Capacity utilization Vs optimum levels. Implement initiatives in Slimming,
Beauty services and products in conjunction with the respective department in charges & Senior Wellness Counselor to meet growth opportunities
•Monitoring Client Progress:
Personally interact with all clients (especially those with slow progress / not getting expected results). Resolve issues /concerns with respective
departments

• Develops and implements strategic marketing plans and sales plans and forecasts to achieve corporate objectives for cosmetic brands.

• Develops and manages sales/marketing operating budgets.

• Develops and recommends product positioning and pricing strategy to produce the highest possible long-term market share.

• Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.

• Ensures effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.

• Monitors competitor products, sales and marketing activities.

• Directs sales forecasting activities and sets performance goals accordingly.

• Directs staffing, training, and performance evaluations to develop and control sales and marketing programs.

• Meets with key clients, assisting sales representative with maintaining relationships and negotiating and closing deals.

• Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion.

• Reviews and analyzes sales performances against programs, quotes and plans to determine effectiveness.

• Plan marketing and branding objectives.
Expand product solutions and offerings.
• Prepare marketing strategies alongside other company executives and staff.
• Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
• Prepare and adhere to budgets.
• Oversee creation and delivery of press releases, advertisements, and other marketing materials.
• Design print ads and publications.
• Ensure brand messages are consistent.
• Gather and analyze customer insight.
• Engage other organizations within the community.
• Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
• Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.

Managing all marketing for the company and activities within the marketing department.
•Developing the marketing strategy for the company in line with company objectives.
•Co-ordinating marketing campaigns with sales activities.
•Overseeing the company’s marketing budget.
•Creation and publication of all marketing material in line with marketing plans.
•Planning and implementing promotional campaigns.
•Preparing online and print marketing campaigns.
•Monitor and report on effectiveness of marketing communications.
•Creating a wide range of different marketing materials.
•Working closely with design agencies and assisting with new product launches.
•Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
•Analysing potential strategic partner relationships for company marketing.

• Manage the Georgian branch from Egypt and develop the Project Plan with the team and manages the team’s performance of project tasks (including marketing plan - exporting plan).
• Identifying potential areas in which to invest, based upon consumer needs and spending habits.
• Looking at the pricing of products and analyzing the potential profitability.
• Ensuring the designs and messages meet the company brand and regulatory guidelines.
• Monitoring product distribution and consumer reactions through focus groups and market research.
• Coordinating the launch program to external customers as well as employees.

Responsibility for all areas of the marketing mix: from strategy, to communications and medical representatives as well as planning, design and execution of marketing plans.
Develop and executed business development plans / business reviews.
Developed a sound trading base enabling the company to compete with larger businesses which again assisted in company expansion.

Responsible for all area of canal zone (Portsaid- Ismallia - Suiz), Sinai (north-south), Damitta & Alsarkkia
Lead team of 6 medical representatives and 3 sales rep.

Achieve organizational goals through implement plans.
Deliver the company message and ensure customers relationships through follow up.