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Durab Un Nabi, Senior Project Coordinator | Digital Marketer

Durab Un Nabi

Senior Project Coordinator | Digital Marketer·Dubai Technologies,

United Arab Emirates

Diploma, Certification in Asp.Net

Work experience

Total years of experience: 12 years, 5 months

Senior Project Coordinator | Digital Marketer

September 2024 - Present

Dubai Technologies,

Dubai, United Arab Emirates

September 2024 - Present

• Manage client relationships and coordinate with digital development and Odoo teams to
ensure seamless task execution across multiple concurrent projects.
• Lead and mentor a team of digital marketing professionals, providing strategic direction,
performance feedback, and guidance to enhance team output.
• Oversee end-to-end planning, execution, and monitoring of digital marketing projects —
setting timelines, allocating resources, and managing budgets.
• Develop and implement result-driven digital advertising campaigns across search engines,
social media, display networks, and email marketing channels.
• Supervise website and content development ensuring SEO optimization, user-friendliness, and
adherence to brand guidelines.
• Develop and manage the digital marketing budget, ensuring efficient allocation of resources
for maximum campaign impact.
• Collaborate cross-functionally with internal teams and clients to ensure successful execution of
digital marketing strategies and project initiatives.
Company industry:
IT Services

DIGITAL MEDIA HEAD

November 2021 - Present

Faiz TV Network

Karachi, Pakistan

November 2021 - Present

• Digital Content tasks Management
• Live Streaming and Live Stream Sharing
• Social Media Team Management and Task Distribution
• Live Streaming on Facebook and YouTube
• Researching Social Media trends
• Videos Tagging, Punch Lines and Sharing
• Dealing With the OSR and Finalizing Team and News
• Social Media Marketing
• Marketing Planning and Task Distribution
• Video Editing and Graphics Designing
• Back linking
• Email and SMS Marketing
• Using social media marketing tools to create and maintain the company’s brand
• Interacting with the Customer and Arranged many live Events
• Maintaining All Social Media Accounts Facebook, Instagram, twitter, YouTube
• Web data management
• Website admin panel control and management.
• Ensuring error free website and testing.
• Stay up-to-date with current technologies and trends in social media, design tools and applications
Company industry:
Broadcast Media Production
Job role:
Marketing and PR

Online Marketing & Operation Manager

August 2018 - Present

YallaHunt.

Dubai, United Arab Emirates

August 2018 - Present

• Dealing With the customer on live chat
• Back linking
• Social media marketing and management
• maintaining and developing relationships with existing customers in person and via live chat & emails
• Maintain new project & accounts
• Web data management
• Website admin panel control and management.
• Ensuring error free website and testing.
• researching new clients & Marketing strategies over effective social media marketing
• Promotions Offers
• Open, sort and distribute incoming correspondence
• Perform data entry and Ads verifications.
• Prepare social media Marketing & planning.
• Researching new clients & Marketing strategies over effective social media marketing
• Promotions Offers
• Maintain client details
• Open, sort and distribute incoming correspondence
• Perform data entry and Add verifications.
• Assist in resolving any administrative problems
• Prepare social media Marketing & planning.
Company industry:
Internet & E-commerce
Job role:
Management

Online Marketing & Operations Manager

August 2016 - June 2026

YallaEat,

Dubai, United Arab Emirates

August 2016 - June 2026

• Drove online marketing and operational efficiency for a food delivery platform, managing
digital campaigns and customer engagement initiatives.
• Implemented SEO and content strategies that improved organic traffic and brand awareness in
a competitive market.
Company industry:
Internet & E-commerce
Job role:
Management

SEO Manager & Digital Media Head | YouTube CMS Manager

June 2024 - December 2025

STK Media

Karachi, Pakistan •Remote

June 2024 - December 2025

• Developed and executed comprehensive SEO strategies covering on-page, off-page, and technical SEO to increase organic search visibility.
• Conducted in-depth keyword research and competitor analysis to identify ranking opportunities and optimize content strategy.
• Monitored, analysed, and reported on SEO performance metrics using analytics tools to continuously refine digital strategies.
• Collaborated with content creators to perform SEO audits and ensure website content was fully optimized for search engines.
• Managed live streaming operations on Facebook and YouTube; oversaw social media teams and distributed content tasks effectively.
• Supervised digital content creation, managed website admin panel, and ensured error-free publishing and user experience.
• Planned and executed social media marketing strategies, email and SMS marketing campaigns, and backlinking initiatives.
Company industry:
Broadcast Media Production

SEO Manager & Digital Media Team Head

June 2023 - June 2024

TV One

Karachi, Pakistan

June 2023 - June 2024

• Developed and implemented effective SEO strategies (on-page, off-page, and technical) resulting in improved search rankings and visibility.
• Conducted detailed keyword research and competitor analysis to enhance search performance across target markets.
• Tracked SEO performance, generated actionable reports, and optimized digital strategies for improved SERP visibility.
• Managed live streaming on Facebook and YouTube; led the social media team and delegated content tasks.
• Led video editing, graphics design, and content production for all digital marketing efforts.
• Organized live events, engaged with online communities, and managed company social media platforms (Facebook, Instagram, Twitter, YouTube).
• Researched emerging digital marketing trends and tools to keep strategies current and competitive.
Company industry:
Media Production

Digital Media Head

November 2021 - January 2024

Faiz TV Network

Karachi, Pakistan

November 2021 - January 2024

• Led digital media operations including content strategy, social media management, live
streaming, and digital campaign execution.
• Managed and grew the organizations digital presence across multiple platforms, ensuring
consistent brand identity and audience engagement.
Company industry:
Broadcast Media Production

DIGITAL MARKETING HEAD

October 2021 - June 2022

Pia Airport Hotel

Karachi, Pakistan

October 2021 - June 2022

• Dealing With Guest and Online Customer and Ensure there Booking and Requirement According to their needs
• Digital Content Strategies to Enhance sale and Booking Of Hotels
• Social Media Team Management
• Content Creations Like Offers and Discounts,
• Live Streaming on Facebook
• Researching Social Media trends
• Video and Graphics Post
• Sms and Email Marketing
• Using social media marketing tools to create and maintain the brand
 Maintaining All Social Media Accounts Facebook, Instagram, twitter
Company industry:
Hospitality & Accomodation
Job role:
Marketing and PR

Digital Marketing Head

October 2021 - June 2022

Airport Hotel

Karachi, Pakistan

October 2021 - June 2022

• Directed all digital marketing activities for the hotel including SEO, social media, email marketing, and online reputation management.
• Developed and executed marketing campaigns that increased online visibility and direct bookings.
Company industry:
Hospitality & Accomodation

Online Marketing & Operations Manager

January 2018 - October 2021

Yallahunt,

Dubai, United Arab Emirates •Hybrid

January 2018 - October 2021

• Managed end-to-end online marketing and operations for a fast-growing Dubai-based platform,
overseeing multi-channel campaigns and team coordination.
• Optimized digital advertising spend across Google Ads, social media, and display networks to
maximize ROI within budget.
Company industry:
IT Services

Business Development Team Lead & Operation Manager

April 2016 - June 2018

YallaEat Parent Company Technologies.

Dubai, United Arab Emirates

April 2016 - June 2018

• Client meetings & project management
• Maintain new project & accounts
• Microsoft crm data management
• relationship building
• researching new clients
• listening to customer requirements and presenting appropriately to make a sale
• maintaining and developing relationships with existing customers in person and via telephone calls & emails
• Restaurant details and management
• Promotions Offers
• Task distribution and project completion
• Maintain client details
• Open, sort and distribute incoming correspondence
• Perform data entry and scan documents
• Assist in resolving any administrative problems
• Answer calls from customers regarding their inquiries
• Prepare and modify documents including correspondence, reports, drafts, memos.
Company industry:
Internet & E-commerce
Job role:
Sales

OPERATION MANAGER

November 2013 - December 2015

Arabian Plastics

Karachi, Pakistan

November 2013 - December 2015

Core Responsibilities
• Assist in resolving any administrative problems
• Answer calls from customers regarding their inquiries
• Maintain electronic and hard copy filing system
• Maintain production stock and sales stock
• Maintain salary sheets and stock control
• relationship building
• researching the market and related products
• listening to customer requirements and presenting appropriately to make a sale
• maintaining and developing relationships with existing customers in person and via telephone calls and
emails
• Open, sort and distribute incoming correspondence
• Perform data entry and scan documents
Company industry:
Industrial Production
Job role:
Management

Education

Computer Collegiate

June 2015

June 2015

Diploma, Certification in Asp.Net

Pakistan

GPA (percentage): 85%

GPA (percentage): 85%

Certification in Asp.Net

Computer Collegiate

January 2015

January 2015

Diploma, Certification in C #.

Pakistan

GPA (percentage): 85%

GPA (percentage): 85%

Certification in C #.

University of Karachi

December 2014

December 2014

Bachelor's degree, Bachelors in Commerce

Pakistan

GPA (percentage): 69%

GPA (percentage): 69%

Marketing, Business Law

University of Karachi

January 2014

January 2014

Bachelor's degree, Commerce And Business Administration

Pakistan

Karachi University

January 2011

January 2011

Diploma, Information Technology

Pakistan

GPA (percentage): 81%

GPA (percentage): 81%

courses: Computer Studies, Data Structure & C++, Data Communication, Concept RDBMS, Oracle SQL & PL/SQL, Mathematics -1 , Graphics Designing, Mathematics , Oracle Database Administration, Business Communication, Computer Networking & Operating System.

University of Karachi

January 2011

January 2011

Bachelor's degree, Information Technology

Pakistan

Skills

Social Media Marketing

Expert

Adobe Photoshop

Expert

Adobe Premiere

Expert

E Marketing

Expert

Operation Management

Expert

Moosend

Intermediate

Mailchimp

Intermediate

Digital Marketing

Expert

Microsoft CRM Dynamics

Intermediate

Computer Hardware

Expert

Social Media Marketing

Expert

Google Ads Expert

Intermediate

Final Cut Pro

Expert

Adobe Photoshop

Intermediate

Ms Office

Expert

OBS Streaming

Intermediate

Photography

Intermediate

Text Magic

Expert

Simple Texting

Intermediate

Salesmsg

Intermediate

Ez texting

Intermediate

Bulk Broadcast

Intermediate

Mailerlite

Intermediate

Activecampaign

Intermediate

Sendinblue

Intermediate

Hubspot

Intermediate

Sender

Intermediate

Mailgun

Intermediate

Mailjet

Intermediate

Emailoctupus

Intermediate

Sendpulse

Intermediate

Operation Management

Expert

Microsoft CRM

Expert

C#

Expert

ASP.NET

Expert

Business Communications

Expert

BUDGET MANAGEMENT

Intermediate

AGILE METHODOLOGY

Intermediate

CUSTOMER RELATIONSHIP MANAGEMENT

Intermediate

END TO END ENCRYPTION

Intermediate

GOOGLE ADS CERTIFICATION

Intermediate

ODOO 10

Intermediate

PROJECT MANAGEMENT

Expert

RESOURCE ALLOCATION

Intermediate

Adobe Premier

Expert

Languages

English

Expert

Urdu

Expert

Training and Certifications

Certifications
Youtube CMS Certified
Google
Jun 2024
Certification in C#
Certification in ASP.Net
YouTube CMS Expert
Google Certified

Hobbies and interests

content

hands-on hobby projects using Premiere/Final Cut, keeping my creative skills sharp

Reading

stay updated on digital marketing and tech trends through industry blogs and books