Senior Content Editor & Team Coordinator
MYTHERESA
Total years of experience :16 years, 10 Months
• Content development and marketing campaigns coordination on different international
channels
• Assigning campaigns to team members and tracking performance
• Organizing trainings and feedback sessions
• Proofreading and approving marketing copy (on PIM, CMS, Paid Social…)
• Flagging needs and solving internal issues
• Ensuring deadlines are met and product pushes are onsite in adequate amount of time
• Creating relationships across departments and key players
• Full fledged management of the MENA region's channel
• Consulting on matters regarding the local luxury shopper
• Creating interactive digital content with focus on marketing trends
• Full fledged management of the bridal section launch
• Recruitment and management of content editors
• Top trends and SEO keywords analysis and implementation
• Creative content creation (fashion & beauty)
• Social media content planning
• Collaborating editorially with brands & influencers e.g. Cartier, Oscar de la Renta...
• Development of wire frames for websites
• Digital content creation for clients and online company platforms
• Top trends and SEO keywords analysis and implementation
• Supervising fashion, wedding and beauty photo / video shoots
• Editorial planning and coordination
• Collaborating with brands & influencers e.g. L'Oréal, Burberry, Givenchy...
• Assisting in marketing research and planning
• Contacting media facilities
• Preparing press releases
• Assisting in organizing media events
• Participating in the scrum management system
Dubai
