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Gomaa Ali, Digital Marketing Executive

Gomaa Ali

Digital Marketing Executive·Talabat Real Estate Company

Saudi Arabia

Bachelor's degree, Tourism

Work experience

Total years of experience: 12 years, 9 months

Digital Marketing Executive

January 2024 - January 2025

Talabat Real Estate Company

Riyadh, Saudi Arabia

January 2024 - January 2025

Developed and implemented multi-channel digital marketing campaigns, increasing
online engagement by 40%.
Managed SEO and website optimization initiatives to enhance user experience and
improve organic rankings.
Oversaw paid advertising campaigns (Google Ads, Facebook, TikTok), achieving a 30%
increase in lead generation.
Collaborated with creative teams to design visually engaging content for social media
and email marketing.
Company industry:
Financial Services

Digital Marketing Executive

January 2023 - January 2024

Creative Agency

Riyadh, Saudi Arabia

January 2023 - January 2024

Executed targeted SEM and PPC campaigns, improving conversion rates by 35%.
Developed detailed analytics reports to monitor performance and propose actionable
improvements.
Managed budgets for paid campaigns, ensuring cost-effectiveness and scalability.
I provided strategic insights and analytical reports to stakeholders.
Company industry:
Advertising

Digital Marketing Executive

January 2020 - January 2023

Happy Fitness Centres

Riyadh, Saudi Arabia

January 2020 - January 2023

Managed search engine advertising, display, and video campaigns across Google,
YouTube, and social platforms.
Reduced cost-per-acquisition (CPA) by over 30% through continuous bid adjustment and
A/B testing.
Integrated Google Tag Manager and conversion tracking to refine lead attribution and
customer journey analysis.
Played a key role in increasing direct bookings and online consultation conversions
through optimized SEM funnels.
Increased social media followers by 50% and engagement rates by 45%.
Company industry:
Other Healthcare Services

Digital Marketing Executive

January 2019 - January 2020

Embro Consulting Group

Riyadh, Saudi Arabia

January 2019 - January 2020

Designed and implemented SEM and SEO strategies for corporate clients in the e
commerce, healthcare, and hospitality sectors.
Created audience-targeting blueprints across search platforms and managed campaign
reporting dashboards.
Creating and developing group websites to achieve the goals of the integrated marketing
plan.
Company industry:
Economics & Financial Consulting
Job role:
Marketing and PR

Assistant Marketing Manager

January 2016 - January 2018

Al Gannas Medical Group

Riyadh, Saudi Arabia

January 2016 - January 2018

Developed and launched SEM strategies for health service campaigns, boosting patient
acquisition via search advertising.
Managed paid search and remarketing budgets, focusing on minimising cost per lead
while maintaining quality.
Company industry:
Other Healthcare Services

Marketing Specialist

February 2013 - June 2016

EMA Team Company

Cairo, Egypt

February 2013 - June 2016

Team Leader at International Trade Line for Marketing and E Commerce
Company industry:
Marketing
Job role:
Marketing and PR

Lecturer E marketing

June 2011 - December 2014

Institute of E-Commerce & Technology

Cairo, Egypt

June 2011 - December 2014

مدرب تسويق الكتروني بمركز التجارة الالكترونية والتكنولوجيا ومركز البحوث بجامعة القاهرة
Company industry:
Internet & E-commerce
Job role:
Training and Development

Education

Helwan University

January 2007

January 2007

Bachelor's degree, Tourism

Egypt

Skills

التفكير الإبداعي
Expert
التفكير الإبداعي
Expert
Social Networking Strategy
Expert
Social Networking Strategy
Expert
Google Adwords
Expert
Google Adwords
Expert
Google Analytics
Expert
Google Analytics
Expert
حلول التسويق
Expert
حلول التسويق
Expert
MARKETING
Intermediate
MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
SOCIAL MEDIA MARKETING
Intermediate
SOCIAL MEDIA MARKETING
Intermediate
DIGITAL ADVERTISING
Intermediate
DIGITAL ADVERTISING
Intermediate
CONTENT MARKETING
Intermediate
CONTENT MARKETING
Intermediate
Digital MARKETING
Expert
Digital MARKETING
Expert
SOCIAL MEDIA ADVERTISING
Expert
SOCIAL MEDIA ADVERTISING
Expert
ADOBE EXPERIENCE MANAGER
Intermediate
ADOBE EXPERIENCE MANAGER
Intermediate
PROJECT MANAGEMENT
Intermediate
PROJECT MANAGEMENT
Intermediate
ANALYTICS
Expert
ANALYTICS
Expert
COMMUNICATIONS
Intermediate
COMMUNICATIONS
Intermediate
CONSULTING
Expert
CONSULTING
Expert
DIGITAL CONTENT
Expert
DIGITAL CONTENT
Expert
E-COMMERCE
Expert
E-COMMERCE
Expert
MANAGEMENT
Expert
MANAGEMENT
Expert
RESEARCH
Expert
RESEARCH
Expert
ادارة الشبكات الاجتماعية
Expert
ادارة الشبكات الاجتماعية
Expert
اشهار المواقع الالكترونية SEO
Expert
اشهار المواقع الالكترونية SEO
Expert
تحليلات السوق والمنافسين
Expert
تحليلات السوق والمنافسين
Expert
إدارة الحملات الاعلانية
Expert
إدارة الحملات الاعلانية
Expert
كتابة المحتوي الرقمي
Expert
كتابة المحتوي الرقمي
Expert
تصمیم وبرمجة المواقع والمتاجر الالكترونية
Expert
تصمیم وبرمجة المواقع والمتاجر الالكترونية
Expert
DIGITAL ADVERTISING
Intermediate
DIGITAL ADVERTISING
Intermediate
CONTENT MARKETING
Intermediate
CONTENT MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
GOOGLE ADS
Intermediate
GOOGLE ADS
Intermediate
GOOGLE ANALYTICS
Intermediate
GOOGLE ANALYTICS
Intermediate
HOTEL AND RESTAURANT MANAGEMENT
Intermediate
HOTEL AND RESTAURANT MANAGEMENT
Intermediate
IBM MAINFRAME
Intermediate
IBM MAINFRAME
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SEARCH ENGINE OPTIMIZATION
Intermediate
SOCIAL MEDIA MARKETING
Intermediate
SOCIAL MEDIA MARKETING
Intermediate
USER EXPERIENCE UX DESIGN
Intermediate
USER EXPERIENCE UX DESIGN
Intermediate

Social profiles

Personal Website
Personal Website
credential.net/profile/emaligomaa/wallet

Languages

Arabic
Native Speaker
English
Intermediate

Training and Certifications

Certifications
E-commerce Specialist (ECS) Conversion Optimization. AI for Marketing. Certification Wallet
Project Management
Google Ads Display Certification
Show credentials
AI-Powered Shopping ads Certification
Show credentials
Digital Marketing Certified
Apr 2025 - Apr 2026
Show credentials
Digital Advertising Certified
May 2025
Show credentials
Content Marketing Certified
May 2025
Show credentials
Specialist in Ahrefs’ Marketing Intelligence Platform
Apr 2025
Show credentials
IBM Project Management
May 2025
Show credentials
Conversion Optimization Certification Exam
May 2025
Show credentials
Digital marketing skills
Sep 2018
SEO II Certification
May 2025 - May 2027
Show credentials
Social Media Marketing II
May 2025 - Jun 2027
Show credentials
Google Ads Creative Certification
Apr 2025 - Apr 2026
Show credentials
Google Ads Search Certification
Apr 2025
Show credentials
Google Analytics Certification
May 2025 - May 2026
Show credentials
Training
User Experience Design
IBM
May 2025
Show credentials
مهارت التسويق الرقمي
Googel
Sep 2018
Show credentials
FBC professional Trainer
FBC Future Builders Center
Jul 2011
Show credentials
E-Commerce Specialist (ECS)
Institute of E-Commerce & Technology
Oct 2010
Show credentials
E-Commerce Specialist (ECS)
Institute of E-Commerce & Technology
Aug 2010
Show credentials
E-Commerce Specialist (ECS)
Institute of E-Commerce & Technology
Jul 2010
Show credentials
E-Marketing Specialist (EMS)
Institute of E-Commerce & Technology
Jul 2010
Show credentials

Hobbies

  • التعلم الذاتي
    لدي القدرة علي التعلم الذاتي في مجال التسويق والتصميم والبرمجة وكل ما يتعلق باداوات الذكاء الاصطناعي وبرمجة الالة
  • الاستماع
    مستمع جيد ولدي شغف للاستمتاع بكل ما يتعلق بعالم التسويق وريادة الاعمال وقصص كبار الشخصيات المؤثرة في الوطن العربي
  • القراءة
    لدي شغف حقيقي بقراءة التاريخ العربي والاسلامي ومحب لقراءة الادب العربي لكبار الكتاب العرب
  • الكتابة الابداعية
    كتابة الشعر والادب العربي والقصص القصيرة