إيمان Mufti

• Lead on ECA’s reputation and public perception management.
• Advise, plan and facilitate internal and external communications (press releases, investor relations and government communications)
• Implement communications programs that promotes the Economic Cities & the organization.
• Manage events related to projects, conferences, trade shows, meetings, etc. and lead strategy meetings for events. Represent the organization in the economic forums, conferences and other relevant occasions;
• Implement the marketing communications plan including strategy, goals, budget and tactics.
• Manage all content (written and visual) that shared via communication channels (internal and external).
• Ensure that content is both tailored and distributed through the appropriate channel and in line with best tactical practices.
• Develop communication outreach plans (short-term and long-term) with PR and Social Media agencies.
• Ensure that all projects commence with a robust written brief and approved budget to ensure all stakeholders are clear on the project deliverables and resources required to complete the project. This includes managing stakeholder expectations on the time and budget required to undertake a project.
• Ensure that all suppliers are working within the required period and following due process in line with Finance and Procurement Department requirements.
• Develop branded collaterals and stationery. Keep it current and monitor stock levels.
• Maintain excellent relationships with internal and external stakeholders, partners and suppliers. Meet with them frequently as a means to increase knowledge of the business.
• Manage and maintain all communication channels (digital, PR & Media and internal) and constantly explore means to develop them. This includes website and media relations management.
• Manage media inquiries and interview requests.
• Create content for press releases, byline articles and keynote presentations.
• Monitor, analyze and communicate PR results on a quarterly basis.
• Evaluate opportunities for partnerships, sponsorship and advertising on an on-going basis.
• Directly manage the team of graphic designers and finalizes to create the best execution of a campaign.
• Provide customers support in order to help them in their needs
• Provide management with updates by preparing reports including analysis of performance and measurement results to monitor the progress of communications activity against KPI’s.

 Working in ECA (Economic Cities Authority) As a Marketing Officer 1/02/2014 - until present.
Description of Job Duties:
• Managing all PR and marketing communications activity, including the creation and application of new brand identity, corporate website, and brochures.
• Coordinating the preparation and dissemination of information internal/external stakeholders (press releases, investor relations and government communications)
• Implementing communications programs that promotes the Economic Cities & the organization.
• Preparing presentations for investors / stakeholders.
• Working with the PR & Communication director to prepare press releases and marketing material.
• Reviewing organizational communication.
• Maintaining positive relationships with media and investors.
• Coordinate events related to projects, conferences, trade shows, meetings, etc. and lead strategy meetings for events.
• Representing the organization in the economic forums, conferences and other relevant occasions;
• Implementing strategic communication plans that include activities and performance indicators.
• Providing detailed reports of communications activities to the director.
• Assistance in developing proposals and presentations including initial kickoff, research and production.
• Work directly with proposal team to refine strategy, technical writing, graphics for proposals and presentations.
• Proficiency working within existing design templates for proposal assembly and production.
• Create, deliver, edit, and optimize marketing materials.
• Managed the budget of the marketing department.
• Assist with Development of Corporate Marketing Collateral through development, copywriting, distribution, etc.
• Manage, update & assist in maintenance of corporate website.
• Manage the portal document control.


 Worked in ECA (Economic Cities Authority) As an Admin. Assistant 1/10/2011 - 31/1/2014.
Description of Job Duties:
• Develop & establish (ECA Event Team) to manage the meeting rooms & ECA events.
• Design (InfoPath) Forms.
• Redesign Knowledge Economic City (KEC) Ownership Certificate.
• Set & organize the contracts & documents and archive it.
• Create service requests for the employees.
• Weekly projects update.
• Run stress testing on licensed companies for the purpose of enhancing the licensing criteria.
• Work on developing the corporate website.
• Develop the corporate brochure.
• Work on ECA report for the Royal Court.
• Work on 2014 Business Planning

 Worked in IBS (International Building Systems Co. for Contracting) As a Coordinator in Procurement Department 1/4/2010 - 30/09/2011.
Description of Job Duties:
• Procure materials and equipment in accordance with the Procurement Policies and Procedure laid out by the company.
• Establish the necessary procurement forms and ensure availability at all times.
• Establish good contact with all materials and service providers and negotiate better procurement deals.
• Maintain chronological numbering of purchase order and be able to keep records of all purchases for purposes of determining financial expenses due to material, parts and services purchases.
• Submit monthly report of all pending and consummate purchases to CFO
• Document all purchases regardless of amount.
• Maintain all purchasing record.
• Prepare, document and maintain all the Letter of Credit transactions.
• Coordinate with involved parties for delivery of goods/services and proper handover of duty.
• Collect financial documentation from Admin/Finance department and follow up/report on payment status of the L/C.
• Submit 'receiving invoices transactions' in the (GP) Great Plain system.

 Worked in IPS (Innovators Private School) as a Supervisor & coordinator in English section 1/1/2007 - 31/08/2009.
Description of Job Duties:
• Conduct meetings with staff for the purpose of coordinating activities
• Prepare, monitor the Semester schedules & Delegate responsibilities

• Develop & establish (ECA Event Team) to manage the meeting rooms & ECA events.
• Design (InfoPath) Forms.
• Redesign Knowledge Economic City (KEC) Ownership Certificate.
• Set & organize the contracts & documents and archive it.
• Create service requests for the employees
• Weekly projects update
• Run stress testing on licensed companies for the purpose of enhancing the licensing criteria.
• Develop the Corporate website.
• Develop the Corporate brochure.
• Work on ECA report for the Royal Court
• Work on 2014 Business Planning

➢ Worked in IBS (International Building Systems Co. for Contracting) As an Administrator in Procurement Department 1/4/2010 - 30/09/2011.
Description of Job Duties: • Procured materials and equipment in accordance with the Procurement Policies and Procedure laid out by the company.
• Established the necessary procurement forms and ensure availability at all times.
• Established good contact with all materials and service providers and negotiate better procurement deals.
• Maintained chronological numbering of purchase order and be able to keep records of all purchases for purposes of determining financial expenses due to material, parts and services purchases.
• Submitted monthly report of all pending and consummated purchases to CFO
• Documented all purchases regardless of amount.
• Maintained all purchasing record.
• Prepared, documented and maintained all the Letter of Credit transactions
• Coordinated with involved parties for delivery of goods/services and proper handover of duty
• Collected financial documentation from Admin/Finance department and follow up/report on payment status of the L/C.
• Submitted receiving invoices transactions in the (GP) Great Plain system.

• Conduct meetings with staff for the purpose of coordinating activities including disseminating and receiving information, planning and implementing activities/events, addressing operational issues, etc.
• Coordinate a variety of administrative activities for the purpose of ensuring a positive learning environment and the efficient use of resources within the specified program area.
• Coordinate language proficiency testing for the purpose of identifying students that qualify for English Language Development programs.
• Plan/ design the school English curriculum.
• Prepare, monitor the Semester schedules & Delegate responsibilities.
• Organize an English File and keep it up to date.
• Research new material and recommend pilot projects for the purpose of providing the most effective program for the students.
• Develop tests, questionnaires, and procedures that measure the effectiveness of curricula, and use these tools to determine whether program objectives are being met.
• Deal openly with the school problems with all parties involved.
• Go through the results of a test given and plan a follow-up program.