غدير أكرم عبد الله علي

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Course in Modern Human Resource Management – Appraisal and Performance introduces very important aspects of HR management, such as understanding employee rights, how to manage employee performance, how to implement performance evaluation systems and how to complete and conduct employee assessments. The course also reviews workplace health and safety law, the health concerns that can affect employees at work, and the hazards associated with the workplace. The course begins by introducing the main examples of organisational performance issues and the processes used to handle these types of employee problems. You will gain an understanding of how to investigate performance issues and the options that are available for dealing with employee problems and disciplinary intervention. Employee rights are then discussed in relation to job protection, employee privacy, unionization and the process of collective bargaining. Next, you will learn about the steps involved in designing a performance appraisal and the reasons why a systematic performance evaluation system should be implemented. You will also learn about the goals of performance evaluation. Finally, the course introduces you to workplace safety laws, how they apply to specific industries, such as IT, the service industry, and construction. You will learn how to develop safety standards, while making sure safety and health laws are followed. How to track and record workplace accidents and illnesses is also covered. You will also learn how to interpret and evaluate the different types of employee stress, the different types of office-related injuries, such as carpal tunnel syndrome, and the implementation of contemporary issues surrounding employee health and safety. Great interest to all HRM professionals and managers who would like to learn more about modern human resource appraisal and performance procedures, and to all learners who are interested in HRM as a career.

Modern Human Resource Management - Recruitment and Selection Process describes in detail the process HR professionals or managers go through as they define and prepare job specifications and employment compensation packages to attract the right candidates to fill job positions. The course also describes the processes involved in the planning and conducting of professional interviews. The course first introduces you to the main points in the recruitment process as it relates to HRM, the laws related to the employment cycle and the different recruitment strategies such as recruiting from a variety of sources to ensure diversity. The development of a job analysis, job description, and job specifications are also discussed as well as the factors involved in advertising a job to help maintain a multicultural work environment. Next, you will learn about the steps involved in the selection process such as criteria development, application and résumé review, test administration as well as the major categories of employment tests. Different interview styles and techniques are reviewed, as well as how to choose the right type of interview for the job and the formal and legal steps involved in making an official job offer. Finally, the course introduces you to the concepts involved in compensation planning and development such as providing the basic salary, holiday pay, health benefits and retirement packages. The differing types of pay systems and the internal and external factors that affect them are also discussed as well as the main types of employment compensation packages common in US firms. This course will be of great interest to all HRM professionals and managers who would like to learn more about modern human resource selection and recruitment procedures, and to all learners who are interested in HRM as a career.

Jeffrey Housenbold is president and CEO of Shutterfly which provides a full range of products and services that enable consumers to manage their digital photos. Housenbold has a successful track record of building online consumer franchises by combining commerce and community. In this course he discusses how entrepreneurial thinking can lead to the success of a business. You will examine how he has made Shutterfly into a market leader and you will also learn when not to listen to market research. He gives important tips on being successful in any business and how you should keep innovating to stay ahead. This course will appeal to business professionals who would like to gain from the insights and ideas of a leading entrepreneur, and to students and anyone with an interest in how to make a business successful.

Marketing Strategies for Service Management introduces a variety of marketing strategies that help position a business service in the marketplace and give it a competitive advantage by implementing an effective pricing strategy. The course begins by introducing the principles of positioning a business service and how positioning strategies can be used to correctly position a service in the marketplace. You will learn how to develop an effective positioning strategy for a business service and how to use positioning maps to analyze competitive strategy. You will then learn about branding and what is meant by a 'brand'. You will learn about the key features of a successful brand and how they can be applied to a business service. You will examine the various components of strategic thinking and how to develop and implement a strategic plan. You will learn about strategies that help grow a service business and help the business to respond to changes in the industry and market conditions, and how to best capitalize on new opportunities. You will also be introduced to five different competitive strategies and learn how these can be used in a service business to generate a competitive advantage that will enhance customers' delight and create customer advocacy for the service. Finally, you will learn about strategies for setting the price of business services. You will be introduced to the Three C's model for price setting and market-penetration pricing. You will learn about price-adjustment strategies and how to respond to competitors' price changes. This course will be of great interest to all professionals working in the area of business services and service management and who would like to learn more about marketing strategies that help position and price a business service.

Human resources (HR) plays a key role in modern organizations and businesses, be they private sector, public sector or voluntary. Covering diverse topics in HR, from the role of the human resources manager and how to recruit, select, train and assess employees, to employee motivation, employee-employer relations, and how to manage change within an organization. Full acknowledgement and understanding of the important role HR plays in organizations, and will be of great interest to HR business professionals as well as those who are pursuing a career in this area.

Building an effective online presence is critical for growing your business as it gives your company access to thousands or millions of local, national or international customers who are searching, interacting, sharing and shopping online. we learned why you must get your business up and running on the Web using e-commerce sites, review sites and social networks. also learned that having a Website which is easy to navigate, is informative, and has a good domain name, the right design template and memorable Web copy will help your business stand out from the competition. discussed why it is important to have a presence on the mobile Web and how to attract your target audience using tools like Google AdWords. This course will be of great interest to all business owners who are thinking of setting up a Website for their business but are uncertain of how to go about doing it. It will also be beneficial to any company or organisation that wants their existing Website to be more effective at attracting potential customers.

Providing excellent customer service is essential to the long-term viability of every business. Covering the fundamental elements of customer service and explaining how they can be applied in any organization. Following this, it describes how a business can develop its customer service program to the highest level. Covering details the role of customer service in the hospitality industry, the retail industry and the public sector. These sections explain the elements of customer service that should be focused on in these sectors. It is ideal for business managers, business owners and entrepreneurs who wish to learn how to implement an effective customer service program in their organization. It will also be of great interest to retail staff, hospitality workers and public servants who want to become more proficient at providing friendly and effective customer service.

Computer program designed to perform a group of coordinated functions, tasks, or activities for the benefit of the user. Examples of an application include a word processor, a spreadsheet, an accounting application, a web browser, a media player, an aeronautical flight simulator, a console game or a photo editor. The collective noun application software refers to all applications collectively.This contrasts with system software, which is mainly involved with running the computer.