Fabio Bullita

Leading the Croatian team since the very beginning.
Today Eurospin Croatia manage a network of shops spread all over the country, still remaining fully focused on ramp up of organization, facilities and customer base.

Responsible for managing marketing, advertising and promotional stuff or other activities for the Italian Market.
- Gather and analyze customer insight.
- Expand marketing solutions and offerings.
- Ensure brand messages are consistent.
- Lead all areas of content generation and production across all media platforms.
- Engage consumers on social media and develop the Brand Community.Responsible for

My main duties were:
- keep control of channel KPIs, about product assortment, oos, price, promotion
- drive 4Ps Strategies Sales Channel
- define channel review
- provide strategic frame work to define the categories and the trends that sales force do focus on
- develop Category Plans for single customer
- responsible for planning and execution of visibility instore
- interact with sales and conduct regular market visits to take the pulse of the business and proactively and timely intercept trends, opportunities and threats

Duties and responsibilities of my team were:
- management of assortment and choice of items
- definition of distribution of items in different stores
- management of regular prices
- planning of promotions and extraordinary activities
- responsible for the margin in value of the categories

Beverage Buyer, responsible for:
- purchasing and negotiation with suppliers
- costs and discounts definition
- management of extra contributions by suppliers (listing fee, co-marketing contributions)
- suppliers scounting
- management of stocks and ordersBeverage Buyer, responsible for: - purchasing and negotiation with suppliers - costs and discounts definition - management of extra contributions by suppliers (listing fee, co-marketing contributions) - suppliers scounting - management of stocks and orders

Directly responding to the Head of Sales, my tasks were:
- lead the field
- monitoring of stores level of services (out of stock, queques etc)
- monitoring of results, costs and constantly match them with the budgets
- managing of visual merchandising activities
- managing communication and commercial rules in the storesDirectly respondin

As a Marketing specialist I was responsible for CRM and Advertising contents workflow:
- analysis of loyal customers through fidelity card data
- definition of targets and development of specific strategies for each one
- managing of loyalty campaign
- managing of complaints and customer relation
- follow step by step the workflow for the production of flyer and pop materials
As a