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Farah A Assi, Freelance- Executive Coach and strategic consultant

Farah A Assi

Freelance- Executive Coach and strategic consultant ·MENA /

Lebanon

Master's degree, Business Administration

Work experience

Total years of experience: 21 years, 7 months

Freelance- Executive Coach and strategic consultant

January 2015 - Present

MENA /

Mansourieh, Lebanon Hybrid

January 2015 - Present

• Advised CEOs and leadership teams on operational execution, stakeholder alignment, and governance
effectiveness.
• Strengthened executive communication, reporting structures, and decision-support processes.
• Delivered coaching and advisory support during transformation and leadership transition mandates.

Company industry:
Administration Support Services
Job role:
Consulting

Chief of Staff (CSO) & Senior Executive Assistant

April 2024 - August 2025

International School - Academics and School Management Group of Schools (Confidential)

Montreux, Switzerland Hybrid

April 2024 - August 2025

• Served as a trusted extension of the CEO and executive office across multi-entity regional operations.
• Orchestrated the CEOs complex calendar across multiple time zones, protecting priorities and execution
discipline.
• Led board meetings, executive committees, and stakeholder forums, including agendas, minutes, and
follow-up actions.
• Acted as the primary liaison between the CEO and senior internal and external stakeholders, including
regulators and partners.
• Prepared executive correspondence, reports, and high-level communication materials for leadership use.
• Directed international travel, planning logistic, documentation, and end-to-end itinerary planning.
• Centralized contracts, compliance documentation, and recruitment pipelines within a more controlled
operating structure and Supported crisis communication, regulatory engagement, and confidential
executive matters.

Company industry:
Training & Education Center
Job role:
Management

Human Resources Manager

June 2023 - March 2024

USEK – Holy Spirit University of Kaslik Lebanon

Kaslik, Lebanon

June 2023 - March 2024

Repositioned HR as a strategic function through operational restructuring, governance
alignment, and implementation of integrated HRMS and payroll systems. Strengthened
cross-functional alignment and improved service delivery across academic and
administrative units.

Company industry:
Higher Education
Job role:
Teaching and Academics

Executive Director

December 2020 - June 2023

International Maritime Academy & Phoenician Manning Agency

Kaslik, Lebanon

December 2020 - June 2023

• Oversaw daily operations, executive coordination, and stakeholder engagement across academy and workforce
operations.
• Drove admission figures and enrollment numbers 40% by awareness campaigns and recruitment events
• Directed internal and external communication, reporting, and operational follow-ups.
• Led regulatory compliance, documentation control, and external relations.
• Managed travel coordination, meetings, and executive-level administrative operations.
• Drove operational restructuring, cost optimization, and business growth expansion (+15%).

Company industry:
Maritime & Marine Engineering
Job role:
Management

Human Resources Manager

January 2017 - January 2021

HD Holding (IT / Soft Impact)

Jdeideh, Lebanon Hybrid

January 2017 - January 2021

Reduced turnover by 12% through performance governance redesign and
leadership capability alignment. Implemented enterprise HRMS, introduced KPI
driven performance systems, and automated payroll and HR workflows to improve
operational efficiency.

Company industry:
IT Services
Job role:
Human Resources and Recruitment

Administration & HR Manager

January 2010 - January 2015

IKK Group, IPO / BMC QCTC Merger

Doha, Qatar

January 2010 - January 2015

Built HR infrastructure during large-scale merger integration. Centralized shared
services and procurement for 500+ employees, saving ~$2M annually.
Standardized governance, vendor management, and contractual systems across
business units.

Company industry:
Construction & Building
Job role:
Administration

Executive Assistant to Dean (Finance & HR)

January 2006 - January 2009

Texas A&M University (TAMUQ), Qatar Foundation Qatar

Doha, Qatar

January 2006 - January 2009

Supported departmental restructuring and executive operations across finance and
HR while coordinating senior stakeholder engagement across U.S. and regional
teams.

Company industry:
Higher Education
Job role:
Administration

Personal Banking Advisor

January 2004 - January 2006

HSBC

Ar Rayyan, Qatar

January 2004 - January 2006

• Managed high-net-worth client relationships and financial advisory services.
• Maintained compliance and professional handling of sensitive financial matters.

Company industry:
Banking
Job role:
Customer Service and Call Center

Education

Notre Dame University (NDU)

January 2027

January 2027

Master's degree, Business Administration

Lebanon

tba

Notre Dame University (NDU)

May 2004

May 2004

Bachelor's degree, Computer Science(2004)

Lebanon

tba

Skills

COACHING

Expert

EXECUTIVE LEADERSHIP

Intermediate

LEADERSHIP

Intermediate

OPERATIONS

Intermediate

ORGANIZATIONAL CHANGE MANAGEMENT

Intermediate

PERFORMANCE MANAGEMENT

Intermediate

STAKEHOLDER MANAGEMENT

Intermediate

DUE DILIGENCE

Intermediate

BUSINESS PROCESS IMPROVEMENT

Intermediate

GOVERNANCE

Intermediate

AUDITING

Intermediate

HUMAN RESOURCE MANAGEMENT

Intermediate

STAKEHOLDER ENGAGEMENT

Intermediate

BUSINESS NEGOTIATION

Intermediate

COMPOSURE

Intermediate

ANALYTICAL THINKING

Intermediate

DECISION MAKING

Intermediate

PUBLIC SPEAKING

Intermediate

SELF DISCIPLINE

Intermediate

Social profiles

Languages

English

Native Speaker

Arabic

Native Speaker

Training and Certifications

Certifications
Crisis Management Program Prep Course TOT (Training of Trainers)
ICF Executive & Leadership Coach Certification (LCM, CELC)

Hobbies and interests

traveling reading swimming writing

..