farah altabbaa, Experiential Account Manager

farah altabbaa

Experiential Account Manager

Cheil Worldwide

Location
Jordan - Amman
Education
Master's degree, Management with marketing
Experience
9 years, 6 Months

Share My Profile

Block User


Work Experience

Total years of experience :9 years, 6 Months

Experiential Account Manager at Cheil Worldwide
  • Jordan - Amman
  • My current job since March 2017

- Manage the planning & development of events & activations for all Samsung departments (Corporate, Consumer Electronics & Mobiles) in the Levant region;
- Manage multiple projects, activations, roadshows & events across (Jordan, Iraq, Lebanon, Palestine & Syria) simultaneously;
- Negotiate sponsorship packages to ensure client satisfaction about the final outcome;
- Partner with client team to explore new projects opportunities that offer solutions and plan to execute & deliver;
- Managed the first universities roadshow for Samsung in Jordan, contacted universities, planned site visits & prepared all needed operations;
- Partner with Digital department to manage the use of digital & social media tools to maximize the reach for the ongoing activations;
- Led Samsung flagship mobile (Note 9) main launch event in Dead Sea, Jordan;
- Train new vendors to deliver up to the standards we work to in events & activations;
- Handle all events details and activations operations;
- Comes up with quick on ground solutions.

Senior Account Executive at Cheil Worldwide
  • Jordan
  • March 2016 to March 2017

Al-­‐Khayyat Automotive
-­‐ Handled AlKhayyat Automotive account on an ATL & BTL level, day to day jobs;
-­‐ Prepared marketing & direct communication to consumers plans and presented them to
client;

Samsung Group
-­‐ Handled the CE devision (Home Appliences & TV) on an ATL Level
-­‐ Managed integrated projects deliverables by aligning with Social Media department, PR
agency & media buying agency
-­‐ Presenting creative work to clients for their feedback and alignment;

Senior Account Executive at Wunderman
  • Jordan - Amman
  • March 2015 to March 2016

- Get acquainted with the procedural and implementation aspects of the advertising business from the point of business developments to the last stage of submitting deliverables;
- Work cohesively with other team members to meet operational deadlines and report progress to senior Account Directors;
- Develop strong communication interpersonal skills that are necessary to succeed in the labor market;
- Handled accounts’ price quotations and managed campaign costs;
- Managed all medium to large new business proposals.

at Publics Graphics
  • Jordan
  • June 2012 to September 2012

Education

Master's degree, Management with marketing
  • at University of Bath
  • September 2014

Dissertation: Youth Resistance in Jordan to Standardization of Cross-­‐Cultural Marketing in a Experience Globalized Era; Distinction Modules include: Marketing, Strategic Management, Consumer Behavior, Business Analytics, Business economics, Operation management Global Skills Award Zurich University Challenge (Team leader of the winning team

Bachelor's degree, Graphic Design and Communication
  • at Dar Al-Hekma University
  • January 2013

Excellent; 3.63 out of 4.00 (Top 10) Modules include: Psychology of Consumer Behavior, Advertising and Branding

Specialties & Skills

ADVERTISING
ASSETS RECOVERY
AUTOMOTIVE
COMMUNICATION SKILLS
CUSTOMER RELATIONS
MARKETING
MEDIA BUYING
PRESENTATION SKILLS
PRESS RELEASES

Languages

Arabic
Native Speaker
English
Expert