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Farah Ismail, Social Media Manager & Content Creator

Farah Ismail

Social Media Manager & Content Creator·UIK University of Ibn Khaldoun

Tunisia

Bachelor's degree, Marketing

Work experience

Total years of experience: 4 years, 1 months

Social Media Manager & Content Creator

January 2026 - Present

UIK University of Ibn Khaldoun

Tunis, Tunisia

January 2026 - Present

• Lead end-to-end content production across social media platforms
• Creat and publish engaging content including posts, stories, reels, and short-form videos
• Manage and optimize Meta Ads campaigns
• Assist in planning and coordinating institutional events and activations
• Monitor audience engagement and analyz performance metrics to optimize content strategy
Company industry:
Higher Education

Freelance Social Media Specialist

October 2025 - Present

Freelancer

Tunis, Tunisia •Hybrid

October 2025 - Present

• Design and implement full-cycle social media strategies tailored to client objectives and industry positioning
• Manage content calendars, publishing workflows, and multi-platform distribution strategies
• Creat content and branded visuals
• Support clients with digital presence optimization and audience engagement
• Coordinat with clients to ensure consistency in brand tone and messaging
Company industry:
Marketing

Social Media Manager

January 2024 - January 2025

CJT Consulting – Sprello Academy

Tunis, Tunisia

January 2024 - January 2025

• Led strategic planning and execution of multi-platform social media campaigns aligned with business goals
• Directed content production including reels, testimonials, educational content, and promotional assets
• Strengthened brand visibility and community engagement across platforms
• Coordinated content for educational and recruitment campaigns
• Supported organization and execution of corporate events and institutional activations
Company industry:
Training & Education Center

Digital Marketing Assistant

October 2023 - January 2024

Chill and Lit

Tunis, Tunisia

October 2023 - January 2024

• Managed and optimized product listings and digital storefront on PrestaShop
• Created conversion-oriented content for Instagram, TikTok, and e-commerce platforms
• Supported creative direction and execution of product photoshoots and visual campaigns
• Contributed to strengthening brand identity and improving customer digital experience
• Assisted in content planning to align marketing initiatives with sales objectives
Company industry:
Internet & E-commerce

Member – Professional Development Department

January 2023 - December 2023

Rotaract Club Tunis Mediterranee

Tunis, Tunisia •Hybrid

January 2023 - December 2023

• Led outreach efforts with sponsors and partners to secure funding and strategic support for club initiatives
• Coordinated and prepared training courses for club members
Company industry:
Non-profit Organization

Digital Marketing Intern

January 2023 - January 2023

Genzed Marketing

Toronto, Canada •Remote

January 2023 - January 2023

• Supported the execution of paid advertising campaigns across Meta platforms
• Conducted market research and audience analysis to support campaign targeting
• Created visual content assets for digital marketing campaigns and client deliverables
Company industry:
Virtual Assistant Services

Social Media Intern

July 2022 - September 2022

Lab 77

Tunis, Tunisia

July 2022 - September 2022

• Managed social media accounts and editorial calendar
• Developed and implemented content strategies aligned with brand positioning
• Analyzed market trends and audience behavior to optimize engagement
Company industry:
Advertising

Secretary General

January 2021 - January 2022

Jeunes Femmes Entrepreneurs

Tunis, Tunisia •Hybrid

January 2021 - January 2022

• Organized events, prepared official documents, and ensured effective follow-up on club activities
• Maintained accurate records, managed communications, and facilitated collaboration across all
departments
Company industry:
Non-profit Organization

Education

IHEC Carthage

May 2023

May 2023

Bachelor's degree, Marketing

Tunisia

Mahmoud Messaidi High School

July 2019

July 2019

High school or equivalent, Economics

Tunisia

Skills

BRAND POSITIONING
Intermediate
BRAND POSITIONING
Intermediate
COMMUNITY MANAGEMENT
Intermediate
COMMUNITY MANAGEMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
CONTENT CREATION
Intermediate
CONTENT CREATION
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
DIGITAL CONTENT
Intermediate
DIGITAL CONTENT
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
EMPLOYEE PERFORMANCE MANAGEMENT
Intermediate
EMPLOYEE PERFORMANCE MANAGEMENT
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
SOCIAL MEDIA
Intermediate
SOCIAL MEDIA
Intermediate

Languages

Arabic
Beginner
French
Beginner
English
Beginner

Training and Certifications

Certifications
Digital Marketing
Digital Marketing for Entrepreneurship