Farida Dalal

• Develop regular and ad-hoc reports to communicate findings to stakeholders.
• Create charts, graphs, dashboards, and reports to present data in a clear and actionable manner.
• Identify trends, patterns, and anomalies within data. Correct errors in data sets to maintain data integrity.
• Supervise and lead a team of sales support staff, providing guidance, training, and performance evaluations.
• Maintain and update sales documentation, contracts, and records
• Ensure the sales team has the necessary tools, resources, and information to perform their tasks effectively.
• Prepare and analyze sales reports, metrics, and forecasts to support strategic decision-making.

• Design and maintain executive dashboards and ad-hoc reports to communicate sales KPIs and trends to senior
stakeholders.
• Identify paterns and anomalies within large datasets; correct data errors to ensure integrity and accuracy of reporting.
• Create compelling data visualisations (charts, graphs, scorecards) that translate complex data into clear, actionable
insights.
• Lead and mentor a team of sales support staff, conducting performance evaluations and delivering training
programmes.
• Prepare and analyse sales forecasts and metrics to inform strategic decision-making at management level.
• Maintain and update sales documentation, contracts, and records to support operational excellence.

CRM
• Liaising with Amadeus and the sales team on various CRM related issues and duties.
• Account Distribution whenever there are changes in the allocation of accounts.
• Making sure opportunities are entered by the sales team and are entered accurately and as per the procedure.
• Alerting sales team to enter sales activities on a weekly basis, also new accounts, and branches on a regular basis
• Maintaining data quality on CRM, extracting reports, and following up with sales team to fill in the missing data.
• Training new sales staff on CRM opportunities, accounts, and activities.
• Office ID management: Making sure office IDs are linked to each account.
• Trouble shooting issues raised by the team, taking guidance from CRM Manager when needed.
• Preparing CRM & Sales weekly report for management meetings.
• Raising work order to create new user id and escalate issues related to CRM.
• Uploading MIDT & BIDT reports in Odoo system (ERP)
• Compiling ACO monthly report for Amadeus.
• Aiding CRM Manager and Sales Manager in administrative tasks when needed.
Sales support
• Preparing contracts & amendments as per sales team request.
• Providing Product cost of products and services given to travel agencies.
• Preparing sales weekly report regarding sales activities, airline and market news, issues
• Sending monthly ticketed reports to all Amadeus user agencies in the market about their performance on Amadeus.
• Updating contract/amendments in Odoo system, updating incentives and benefits.
• Taking feedback from forms filled by trainees on their overall training experience mid-week and at end of the week on completing the training.

• Led GDS performance analytics for the Kuwait market, delivering market-share insights for senior management review.
• Developed and maintained daily ERP dashboard by tracking Amadeus and market bookings against KPI targets.
• Presented data-driven performance reviews at monthly Sales Department meetings, highlighting opportunities and
risks.

Conducting preflight checks to ensure aircraft loads optimized.
• Monitoring and supervising team and daily functions in absence of Supervisor
• Handling Bulk Bookings confirmations, liaising with corporate, trade and sending special handling
for Group travel.
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• Updating and maintaining periodical data of sales for travel agents and walk-in guests.
• Updating data of other airline fares and taxes on fortnightly basis.
• Promote amongst the trade, special fares, incentives, new products, and destination updates
seeking support to boost seat factors of flights.
• Handling queries from guests, agents and corporate.
• Support staff at Kuwait International Airport at various allocations including ticket sales and
verification
• Additionally, provided Sales Support to the Sales team with queries, reports, and analysis
• Liaising with Airport team for handling flight disruptions and emergencies.
• Supervising GP’s, Shutdown Projects & Group movements.
• Generating ancillary revenues by actively promoting ancillary services, which has been the call of
the day, in line with the airline standards to remain competitive in the aviation industry.

• Supervised daily team operations in the absence of the line manager, ensuring service continuity.
• Managed bulk and group booking confirmations, liaising with corporate clients and coordinating special handling.
• Maintained periodic sales data for travel agents and walk-in guests; updated competitor fare data fortnightly.
• Generated ancillary revenue by proactively promoting airline ancillary services to customers and trade partners.
• Provided analytical Sales Support to the Sales team through data queries, reports, and trend analysis.
• Coordinated flight disruption responses and emergency handling with the Kuwait Airport team.

Assisting travel trade for confirmation.
• Handling Jet Privilege Customer queries, pre-assigning Seats and rendering other Special service
request if any
• Provided information and guidance to customers regarding flight schedules, airline formalities,
visa requirements
• Daily PFC (Pre-Flight Check) to inform guests of flight schedules and baggage allowance and
airport procedures.
• Updating LFF (Load for Flight) on weekly basis and monitoring flight loads and pushing agents to
sell Jet Airways.
• Updating Visa messages for groups.
• Creating Group bookings, deportee Bookings and issuing tickets.
• Liaising with the head office for any urgent confirmations.
• Dealing with different promotional schemes (Première Companion Fare, destinations, packages

• Handled reservations, ticketing, group bookings, and deportee bookings across GDS platforms.
• Monitored weekly flight loads and engaged travel agents to drive seat occupancy targets.
• Managed Jet Privilege loyalty programme queries, seat pre-assignments, and special service requests.
• Conducted daily pre-flight checks, advising guests on schedules, baggage, and airport procedures.

• Creating and Issuing Tickets through Amadeus, Galileo, and Sabre
• Revalidation and Reissue of tickets
• Handling Corporate and retail clients
• Hotel booking for corporate and retail clients based on request
• Liaising with airlines for any queries or special requests

• Issued and revalidated tickets via Amadeus, Galileo, and Sabre for corporate and retail clients.
• Handled hotel bookings and liaised with airlines on client queries and special requests.