فاضل باثيياسيري

Working as a Technical Product Manager, rolling out new ECommerce websites as well as supporting existing business-as-usual tasks for different retail brands such as Mothercare, H&M, Bath & Body Works, Victorias Secret, Pottery Barn, Foot Locker, West Elm, Pottery Barn Kids, American Eagle, Charlotte Tilbury, Muji, Boots, etc. across various geographies in MENA region.

▪ Successfully launched new e-commerce websites, features and mobile applications while providing comprehensive support throughout implementation and post-project phases for brands within the Alshaya portfolio ranging from apparel, beauty, wellness, footwear, and furniture across the MENA region, resulting in a 15% increase in user engagement.
▪ Managed the seamless migration of a product suite to a new Adobe e-commerce platform, coordinating with cross-functional teams and reducing migration downtime.
▪ Spearheaded Cross-border solutions and emerging marketplaces, leveraging my proficiency in Agile Project Management and Business Solution Delivery.
▪ Lead and guide business analysts in documenting requirements, conducting grooming sessions with developers to align efforts, while implementing new agile methodologies to optimize project delivery.
▪ Translating high-level business needs into effective user stories with clear acceptance criteria, functional and non-functional specifications, wireframes, process flows, and process maps that guide development teams/testers to meet business objectives.
▪ Prioritized and managed product backlogs in response to changing requirements, feedback, and business priorities to ensure timely and efficient delivery.
▪ Planned and managed product releases by setting release goals, overseeing backlogs of work across features, functions, non-functional (NFR), BAU, technical debt, spikes, and ceremonies, and maintaining an on-time release rate of 95%.
▪ Collaborated with QA teams to define testing criteria, ensuring product quality and reliability.
▪ Coordinated payment gateway integration and upgrades with checkout.com, leading to a 5% improvement in transaction success rates and a reduction in payment-related issues by 10%.
▪ Conducting a gap analysis and suggesting the best possible solutions to the business teams.
▪ Collaborate with cross-functional teams (engineering, designs, business) to gather and prioritize business requirements, system demos, user acceptance testing, and end-user training, ensuring alignment with business goals and delivering effective solutions.
▪ Managed implementing various Digital Payment Solutions including Tamara, Tabby, Post pay (BNPL Services), Apple Pay, Qpay, Benefit Pay, FAWRY and suite of payment options like Same Day Delivery, Express Delivery, eGift Card across markets in MENA region.
▪ Taking ownership of critical incidents and the escalation process, coordinating with resolution parties, and establishing effective communication between stakeholders for post-incident reviews, supporting BAU operations for global brands, reduced average resolution time for incidents by 5%.
▪ Participate in strategic technical planning with the team and other stakeholders.
▪ Contributed to the launch of the AURA Loyalty program, which surpassed 7.5 million members in the MENA region and was recognized as the Best Newly Launched Loyalty Program of the Year—2023.
▪ Received the Monthly Alshaya Recognition Club Award for outstanding performance and team leadership.

• Led end-to-end execution of SDLC phases, including requirements gathering, analysis, design, development, testing and deploying
for projects impacting over 300+ users across multiple departments.
• Designed/Managed SharePoint solutions by developing workflows and forms for operational processes using Nintex, InfoPath,
and SharePoint Designer, along with creating custom site hierarchies, leading to a 25% improvement in operational efficiency,
team collaboration across teams and internal communication.
• Developed and managed Banta Furnitures e-commerce website using Adobe Commerce (Magento), increasing online sales by
15% through SEO and integrating payment gateways like Credit Card, K-Net and SADAD.
• Conducted web analytics using Google Analytics, optimizing website performance and improving traffic by 6%.
• Business Intelligence: Built Tableau and Power BI dashboards for actionable insights and Data visualization by integrating with
platforms like SharePoint and Microsoft Dynamics, streamlining strategic planning and analysis, reducing reporting time by 30%.
• Awarded Best Employee for outstanding contributions to enterprise system enhancements and successful project deliveries.

• Developed and maintained 50+ MEW operational reports, providing actionable insights that improved strategic planning and
analysis. and reduced report turnaround time by 25%.
• Managed the integration, maintenance, and database design of the Ministry of Electricity and Water (MEW) Employee Database
(EMDB) application, supporting a database of over 10, 000 employee records and ensuring 99% system uptime.
• Led the design and implementation of HR solutions and custom applications, including modular development, integration testing,
and real-world application testing, which streamlined HR operations for a workforce of 10, 000 employees.
• Contributed to design analysis by ensuring 100% compliance with software requirements, leading to successful deployment with
zero critical issues, and conducted comprehensive post-installation reviews to improve future deployments.
• Implemented applications and administered Active Directory, managing access for users and enhancing system security by
introducing automated role-based permissions.
• Maintained and updated technical documentation for software and system processes, resulting in a 20% reduction in onboarding
time for new IT staff and ensuring consistent knowledge sharing across teams.

• Identified client needs and developed customized solutions for diverse industries, such as POS and Restaurant Management
System for a regional chain, which increased transaction processing efficiency by 40%, Call Management System for a US-based
telecom company, improving customer service resolution times by 20% and Legal Judgment Management System for Kerala Law
Times (KLT), enabling digital indexing of 100, 000+ case files, enhancing searchability and operational efficiency.
• Authored and maintained comprehensive project documentation, including business, functional, and technical documents,
service contracts, test cases, defect logs, release notes, and user training manuals. This streamlined project handovers, reducing
onboarding time for new team members by 25%.
• Managed end-to-end project lifecycles using a standardized systems development methodology. Key contributions include
accurate project estimations and scheduling, resulting in timely delivery of 95% of projects, risk identification and mitigation plans,
minimizing project delays by 20% and proactive status reporting to stakeholders, maintaining transparency and client satisfaction.
• Collaborated with cross-functional teams, including developers, designers, and clients, to provide technical guidelines that
ensured adherence to quality standards and to build a repository of knowledge base wikis, improving team productivity by 15%
through better knowledge sharing.
• Conducted thorough testing procedures, identified defects early, and ensured clear communication of progress to clients and
stakeholders. This led to a 98% reduction in post-deployment issues.

• Planned, scheduled, and coordinated system development projects for teams of up to 5 members, ensuring 95% on-time delivery through effective mentoring and resource management.
• Designed and developed a Door Access Control System and an RFID-based solution that enabled real-time global monitoring and tracking of 100+ machines, equipment, and manpower, reducing operational downtime by 15%.
• Conducted unit testing for multiple programs, forms, reports, and interfaces, achieving a 98% system reliability rate and significantly reducing post-implementation issues.
• Created and maintained technical documentation, including design changes, functional criteria, and conversion requirements, which streamlined project handovers and reduced implementation errors by 5%.
• Provided technical support to resolve software-related issues for a user base of over 50 employees, achieving a 90% first-call resolution rate and ensuring smooth system operations.

• Developed, maintained, and upgraded a cutting-edge e-journal using core PHP, Mambo/Joomla CMS, supporting over 1, 000 plus
users and ensuring 99.9% uptime through effective maintenance and optimization.
• Coordinated the design and implementation of applications across cross-functional teams, ensuring project milestones were
achieved on time and within budget for an average of five projects annually.
• Conducted comprehensive data analysis, testing, debugging, audits, and problem resolution, achieving a 95% success rate in
identifying and resolving critical system issues before deployment.
• Liaised with clients to address operational issues and implement process improvements, reducing system downtime by 5% and
enhancing overall customer satisfaction.
• Tested applications using projected and real-world data to validate functionality, ensuring software met business needs and
exceeded performance expectations, with a defect resolution time averaging under 48 hours.