جمال صادق

• General Manager of AKC (Al Ketbi consultancy) leading Tourism and hospitality consultancy firm in the Middle East. (June 2008 till date) :

• Regional Director, Oman Ministry of Tourism GCC representative Office
• ICCA, International Congress and Convention Association, regional director middle east.
• General Manager, Costa Cruises regional representation office in the GCC
• Director, HPN global regional representative office in the middle east


A specialist tourism and hospitality consultancy company focused in the tourism arena providing:
• Tourism strategy & destination management planning.
• Destination marketing and brand development.
• Business planning and operations management
• The application of information technology and e-business.
• Restructuring & re-engineering of tourism organization
• Design and management of market research.
• Visitor services strategy and operations.
• Business tourism strategy and operations


Clients’ portfolio:

• Oman Ministry of Tourism regional representative GCC region:

 Regional destination marketing representation
 Regional destination branding activities
 Conducting regional travel and trade analyses and surveys measuring destination positioning and brand awareness level
 Planning and executing regional marketing plan
 Organization regional promotional events targeting both consumers and trade organisations
 Attending regional Travel and Tourism exhibitions on behalf of OMT
 Regional PR activities
 Organising regional media and Travel FAM trips
 Handling regional advertisement campaigns
 Creating regional partnerships with Travel and Trade organisations






• Costa Cruises regional representative office GCC region:

 Increasing Costa Cruise regional market Share from GCC outbound travellers
 Highlighting Costa brand awareness within the region
 Strengthen regional partnership with different tourism governmental organisation
 Selecting and contracting regional sales agents
 Improving Costa regional itineraries
 Planning and executing regional marketing plan
 Organizing regional media and travel fam trips


• ICCA regional Director Middle east:

 In charge of regional contracting and partnership agreements on behalf of the international associations
 Planning and conducting regional events and activities
 Strengthen regional partnership with different tourism governmental organization
 Recruitment if regional new partners and association members
 Assisting regional activities for the regional middle east chapter activities
 Planning and executing regional marketing plan
 Attending international and regional MICE exhibitions and forums representing the ICCA middle east.