Business Analyst and Project Manager - Retail Services
Emirates
Total years of experience :20 years, 10 Months
• Improving Department Bottom Line, by focusing on increasing revenue and reducing costs
• Enhancing business performance by optimizing obsolete or outdated processes
• Delivering real time analytics for stakeholders to make tactical changes through the use of Business Intelligence tools
Job Skills
1. Project Management - Strong skills in Project Life Cycle Management including problem definition, solution design, directing development, solution deployment and successful delivery and departure, within defined time and budget constraints.
2. Solution Delivery - Proven analytical skills, with the ability to understand the departmental “big picture” and translate them into actionable tasks by looking at the “small details” required to deliver a solution.
3. Collaboration Engagement - Positive team management skills with an emphasis on coordination to engage team members and stakeholders to work together fluidly and with transparency to achieve common goals with minimum disruption.
4. Technical and Business Communication - Broad knowledge of the various business and technical communication styles and language that aids in cross functional team communication
5. Negotiation - Excellent negotiation skills, using persuasion to save costs with partners, extend / shorten deadlines and to use across teams and stakeholders to come to a general consensus in line with governance requirements.
6. Change Management - Facilitating change across processes and systems to enable delivery of innovative outputs to enhance business performance.
7. Intra-Business Expertise - Deep understanding of the Airline industry with a focus on Service Delivery & Retail Management principles, dealing with EK On-board Duty Free, Emirates High Street & Skywards Miles Redemptions and Retail Store Operations.
• Direct reporting to the Group Director, to oversee business development processes & operations, and mobilize resources within the division, to effectively manage division P&L and ensure maximum efficiency across multiple franchise brands
• Established brand presence and overlooked retail operations for British lifestyle brand - ‘Laura Ashley’ (Furniture and Fashion) and premium Dutch multi-brand menswear retailer- ‘The Society Shop’, including buying & ordering, merchandising, retail store establishment, staff recruitment & training and aggressive advertising and communication campaigns. Consistently outperformed daily sales revenue, closing average daily sales of AED 50, 000 annuitized in 2012
• Successfully strategized and launched eight retail stores across the GCC, within target time and budget allocations - Creating wider revenue channels through increased footfall and presence
• Ensured effective marketing and promotional planning for target customers via advertising through various media channels (Print, web, radio and outdoor) and created customer loyalty programs for multiple divisional brands
• Conceptualized & branded ‘Scorpion Dokha’ Arabic Pipe Tobacco and defined active sales & distribution channels across the GCC. Successfully achieved estimated annual profit exceeding AED 2.5 Million within the first year of market entry
• Managed the launch and promotional activities of FMCG Brands extending over 25 SKUs for Creo Corporation across the UAE
• Headed restaurant operations for three ‘Central Perk’ outlets in the U.A.E, managed unit P&Ls and commercial operations. Ensured average daily sales of AED 15, 000 through strategic operational procedures, regular promotions & marketing activities
• Actively selected ATL and BTL marketing strategies for various group brands alongside constant competitor analysis
• Sourced and traded specialized Construction Supplies to the high potential Middle Eastern construction sector
• Independently established the Construction Supplies strategic business unit - Effectively diversifying the group revenue channels and increasing overall annual revenue by approximately AED 3 million
• Created 3 exclusive Construction Supply brands via manufacturing partnerships in China and Hong Kong
• Managed end-to-end operations including procurement, logistics, payment protocols and processes and delivery for multiple large volume orders (Each in excess of AED 400, 000)
• Created and introduced an aggressive online presence for product offerings leading to increased sales enquiries and orders
• Headed brand sales for products in the field of health, leisure & fitness for Nautilus Fitness Equipment, U.S.A.
• Consistently outperformed allocated annual sales target of AED 1.2 Million - Year on year
• Awarded ‘Employee of the Year’ in 2005 for generating a record AED 2.5 million, in individual sales revenue
• Strengthened existing clientele through enhanced customer relationship servicing
• Liaised with corporate design consultants to secure recurrent sales revenue on customized product ranges
• Organized external sales and marketing events to attract new key client base and trained sales staff internally on brand offerings
• Personally administered sales and setup of fitness centers to UHNW clientele and regionally well reputed corporate gymnasiums
• Prospected sports apparel retailers for large volume / high speed, apparel manufacturing
• Successfully confirmed annual manufacturing contracts with Adidas and Fila for US$ 400, 000
• Managed on-site and remote sales queries and requests from apparel retailers
• Gained first-hand, strong practical knowledge of sales strategies, client negotiation, and grass root operations
MBA in General Management. Key Courses / Projects: Corporate Finance, New Product Development, Consumer Behavior, Marketing Management, Strategic Management & Policy, Accounting & Management Decisions
Major: Internet Communication Minor: Computer and Data Networking Key Courses / Projects: Operating Systems, Data Structures and Algorithms, Data Communications, Database Organization, Operations Management, Industrial Psychology
O Level - 9 London Board GCSE Subjects A Level - 3 London Board GCE Subjects