Yield Management Executive
Air Arabia
مجموع سنوات الخبرة :16 years, 10 أشهر
Acquired expertise in pricing, forecasting, planning, deals profitability assessments, revenue management, project management / implementation, product support, product presentation, business analysis & research.
Acquired hands-on experience on gap analysis, UAT, gathering and analyzing functional Requirements.
Conducted business analysis, project assessment and feasibility determination for new markets/businesses/routes while looking at opportunities available at emerging markets.
Presented analyses and strategies for future to senior management, designed departmental business processes and worked on projects related to the organization’s strategic visionary plan.
Assisted business unit sponsors with the development and presentation of business cases and project proposals.
Identify problems, processing and business drivers and understanding the context and constraints under which they operate.
Performed functional / configuration analysis associated with work orders and project requests.
Capable of working under any circumstance and ready to meet challenges in given timelines.
Ability to learn new methodologies with enthusiasm and apply them in the right manner.
Managing pricing, revenue & inventory of all flights flying to & from Indian subcontinent.
Responsible for adhoc pricing deals, group’s discount and pricing optimization efforts with the objective of maximizing profit generation associated with sales activities.
Liaise with finance, marketing & sales team for price based promotional activities across all existing and emerging markets.
Work closely with software development team & give inputs to improve optimization systems which are responsible for enhancement of the business intelligence.
Collate competitor fares and products, establish and maintain an easily referenced database to come with suitable pricing strategy for organization.
Prepare weekly/fortnightly reports which are used by the senior management team to decide future strategy.
Responsible for pricing quotes and pricing bid desk management for Asia Pacific region countries mainly Australia, China, New Zealand, Japan etc.
Managed and closed successfully pricing deals/bids US$ 10 million and above with regards to laptops/desktops.
Evaluated pricing bid/requests in terms of profit & loss, percentage margin, approx revenue generation for the organization.
Developed and delivered sales data-driven reports & insights to support actionable strategic direction, corporate prioritization for Pan Asian region on monthly and fortnightly basis.
Point of contact for all sales requests / ad-hocs and deep dives using syndicated sources
Responsible for identifying, tracking & compiling market/customer/competitors information.
Analyzed information from various secondary sources and provide insights on how the market changes impact HP business units, products, and regions.
Managed a team of two Junior Pricing Analysts.
Tested multiple pricing simulations and developed the final express pricing model.
Researched, analyzed and defined the market entry strategy for Deccan in the express market. Conducted research and assessed the competitive landscape to define Deccan’s:
•Cities to be covered and services to be offered. - Taking into account the service levels of each city as per the network set by air and ground operations.
Conducted various research projects between India-Middle East, India-Hong Kong, Hong Kong-Middle East and vice versa with regards to business, tradable articles, aircraft capacity deployment, airlines schedule analysis, freight rates etc by using market research techniques, competitive intelligence techniques and MS office tools. The international air cargo service was successfully launched covering Hong Kong, Dubai, Delhi and Chennai.
Analyzed and benchmarked company’s product pricing against market pricing from competitors.
Analyzed sales operation and documented the SOP for pricing requests.
Developed pricing options to meet competitive opportunities and contributed input for profitability projections and corporate pricing strategy.
Analyzed competitor’s pricing, marketing strategies and then suggested suitable counter strategies.
Played a key role in the team that took the Business lead for the MDM (Master Data Management) for the following modules: products, rates, customer creation, surcharges and zones.
Conceptualized and developed the rating tool for customer rating and invoicing.
•Project Management - Defined the scope, timelines and milestones of the project taking into account the dependencies and constrains.
•Business Analysis- Completed requirement-gathering and formulated them in the form of Business Requirement Documents (BRDs) and System Requirement Specifications (SRS).
•Mapping of MDM with other enterprise applications for seamless integration.
Managed pricing, revenue and inventory of 35 airbus (A320) flights per day flying to & from Delhi.
Successfully achieved the target revenue of INR 200-250 million per month, and surpassed it on a few occasions.
Generated higher revenue and sale of inventory. Analyzed flight financials & studied the demand pattern based on past trends and the current market scenario regularly.
Forecasted the given set of markets. Achieved target revenue & market share at the desired seat factor & yielding assigned markets. Liaised with sundry departments (i.e. sales, marketing, advertising, distribution, network planning and operations) successfully to ensure profitability on the assigned set of markets.
Developed reports and model analyzing Kingfisher’s performance with respect to revenue, inventory maintenance and pricing.
Managed the tabulation, statistical (descriptive, analysis, correlation) and econometric analysis (forecasting and trend analysis) using MS-Excel.
Prepared the presentation and reports weekly/monthly flight level performance for top management. Explained schedule planning.
Achieved maximum revenue from each flight by successfully analyzing all genres of competition, opportunities, demand and price elasticity.