Ghazwa Al Sawaf, Project Manager | Strategic Planning | Multidisciplinary Creative Consultant

Ghazwa Al Sawaf

Project Manager | Strategic Planning | Multidisciplinary Creative Consultant

Ghazwa Al Sawaf

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Visual Communication
Experience
15 years, 7 Months

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Work Experience

Total years of experience :15 years, 7 Months

Project Manager | Strategic Planning | Multidisciplinary Creative Consultant at Ghazwa Al Sawaf
  • United Arab Emirates - Dubai
  • My current job since April 2024

Creative consultant with 15 years of experience in leading the development and implementation of brand strategy to drive awareness, engagement, and loyalty among various stakeholders.

I have a proven track record of successfully running projects through complete cycle from ideation, strategy, research, implementation, to closure with a comprehensive and holistic approach. Working directly with stakeholders I oversee the planning, tracking, development, execution, and testing and commissioning for a specific project, ensuring the scope remains on schedule & within budget. Additionally, working closely with internal team members, freelancers, and vendors managing their briefings, deadlines, and deliverables while making sure they are utilizing their resources towards an optimizing output in a fast-paced working environment.

Creative Manager at Acciona Cultura
  • United Arab Emirates - Dubai
  • February 2021 to April 2024

- Manage graphics, interactive media, and linear media creative direction, design, production and site installation for 6 large-scale museums, visitor centers and exhibits, including department planning and budget management with projects overall budget of AED7M+.
- Manage content distribution, asset selection, and script writing to maximize storytelling coordination between content and various creative production departments to produce all written and spoken materials.
- Track content, graphics, and media productions internally and with subcontractors maintaining a detailed matrix of updated proofing, production stages, and installation.
- Conduct ~3 client workshops/week as I was working on 2 museums simultaneously, ~4 site visits/month, distribute minutes of meetings, and manage delivery expectations.
- Collaborate with subject-matter experts (SME's) to validate research.
- Manage submittals of production samples, physical installations' replicas, and interactive media prototypes in addition to control production quality.
- Provide support and coordinate with Project Management, Contracts, Cost Control, Planning, Production, and Site and work cooperatively and effectively with others to set goals, resolve problems and make decisions that enhance the project and organizational effectiveness.
- Review fabrication drawings in preparation for technical specifications.
- Collaborate with vendors to estimate cost of ideation, design, production, and installation of potential new projects while ensuring value engineering.
- Provided the creative direction of UX/UI interface for interactive media and produced all graphic technical artwork production files.
- Supervise ~2 photo-shoots/project, voice over recordings, fit-out installation, testing and commissioning, and oversee site operations.
- Support the business development team in maintaining relationships with current clients and provide insight on new business opportunities.

Graphic Design Manager at Acciona Cultura
  • United Arab Emirates - Dubai
  • October 2019 to February 2021
Technical Graphic Designer at GSM Projects
  • United Arab Emirates - Dubai
  • October 2016 to October 2019
Brand Consultant at Ghazwa Al Sawaf
  • United Arab Emirates - Dubai
  • March 2016 to October 2019
Designer at James Branding and Design
  • United Arab Emirates - Dubai
  • March 2015 to March 2016
Designer at TONIC International
  • United Arab Emirates - Dubai
  • December 2013 to March 2015
Designer at MBLM
  • United Arab Emirates - Dubai
  • April 2011 to November 2013
Designer at The Printworks
  • United Arab Emirates - Dubai
  • June 2009 to March 2011
Intern at Publicis Graphics
  • United Arab Emirates - Dubai
  • June 2008 to August 2008
Designer at The Leopards
  • United Arab Emirates - Sharjah
  • January 2007 to May 2007

Education

Bachelor's degree, Visual Communication
  • at American University of Sharjah
  • July 2009

College of Architecture, Art and Design.

Specialties & Skills

Design Strategy
Team Leadership
Stakeholder Management
Project Management
Creative Direction
Empathy (CliftonStrengths Assessment)
Responsibility (CliftonStrengths Assessment)
Brand identity design
Project management
Adaptability (CliftonStrengths Assessment)
Production Management
Detail Oriented
Content Management
Creative problem solving
Developer (CliftonStrengths Assessment)
Arranger (CliftonStrengths Assessment)
Creative direction
Content development
Integrated Marketing Communications
Strategy
Marketing brand activation
Planning
Client-facing
Quality assurance
Decision-making
Interpersonal skills
Multidisciplinary Team Leadership
Multitasking
Stakeholder management
Experiential design
Vendor management
Wordpress

Social Profiles

Personal Website
Personal Website
gsawaf.me

Languages

Arabic
Native Speaker
English
Expert

Memberships

ICOM - International Council of Museums
  • Member
  • June 2022

Training and Certifications

PMP Certification Exam Prep Course 35 PDU Contact Hours/PDU (Training)
Training Institute:
Udemy - TIA Education
Date Attended:
June 2023
Duration:
35 hours
Agile Foundations (Training)
Training Institute:
LinkedIn Learning
Date Attended:
May 2024
Duration:
2 hours
Sociology: Understanding our Society and Culture (Training)
Training Institute:
Udemy
Date Attended:
November 2023
Duration:
2 hours
SaferMinds Mental Health Leadership (Training)
Training Institute:
Ollie Health Inc.
Date Attended:
November 2023
Duration:
5 hours
The Cycle: Management of Successful Arts and Cultural Organizations (Training)
Training Institute:
University of Maryland
Date Attended:
September 2022
Duration:
12 hours
Art and Heritage Management (Training)
Training Institute:
Università Bocconi
Date Attended:
August 2022
Duration:
16 hours

Hobbies

  • Mental Health
    Initiated a transformative social awareness platform to help destigmatize mental health in 2023. Unique Strengths aim to create a world where everyone is free to express their true selves, and individuals can be heard, and shine, judgement-free. It's a space where people can share feelings, thoughts, learnings, and where they can grow, feel safe and like they belong.
  • Technology
  • Reading
  • Video Gaming