Project Manager | Strategic Planning | Multidisciplinary Creative Consultant
Ghazwa Al Sawaf
Total years of experience :15 years, 7 Months
Creative consultant with 15 years of experience in leading the development and implementation of brand strategy to drive awareness, engagement, and loyalty among various stakeholders.
I have a proven track record of successfully running projects through complete cycle from ideation, strategy, research, implementation, to closure with a comprehensive and holistic approach. Working directly with stakeholders I oversee the planning, tracking, development, execution, and testing and commissioning for a specific project, ensuring the scope remains on schedule & within budget. Additionally, working closely with internal team members, freelancers, and vendors managing their briefings, deadlines, and deliverables while making sure they are utilizing their resources towards an optimizing output in a fast-paced working environment.
- Manage graphics, interactive media, and linear media creative direction, design, production and site installation for 6 large-scale museums, visitor centers and exhibits, including department planning and budget management with projects overall budget of AED7M+.
- Manage content distribution, asset selection, and script writing to maximize storytelling coordination between content and various creative production departments to produce all written and spoken materials.
- Track content, graphics, and media productions internally and with subcontractors maintaining a detailed matrix of updated proofing, production stages, and installation.
- Conduct ~3 client workshops/week as I was working on 2 museums simultaneously, ~4 site visits/month, distribute minutes of meetings, and manage delivery expectations.
- Collaborate with subject-matter experts (SME's) to validate research.
- Manage submittals of production samples, physical installations' replicas, and interactive media prototypes in addition to control production quality.
- Provide support and coordinate with Project Management, Contracts, Cost Control, Planning, Production, and Site and work cooperatively and effectively with others to set goals, resolve problems and make decisions that enhance the project and organizational effectiveness.
- Review fabrication drawings in preparation for technical specifications.
- Collaborate with vendors to estimate cost of ideation, design, production, and installation of potential new projects while ensuring value engineering.
- Provided the creative direction of UX/UI interface for interactive media and produced all graphic technical artwork production files.
- Supervise ~2 photo-shoots/project, voice over recordings, fit-out installation, testing and commissioning, and oversee site operations.
- Support the business development team in maintaining relationships with current clients and provide insight on new business opportunities.
College of Architecture, Art and Design.