Habib Rahal

 Build the business marketing road map
 Manage all marketing channels to ensure brand consistency
 Measure ROI & KPIs and prepare budgets
 Monetize Album Releases, Events, Video Clips, Artists, through (Sponsorship,
barter deals, …)
 Develop campaigns to create a high level of customer interaction (Albums,
Events, …)
 Oversee Social Media accounts
 Manage & improve online content (SEO, Analytics, …)
 Forecast Sales performance trends and act proactively to increase our market
segment
 Liaise with CEO, A&R, Artists’ Management directors to increase client
satisfaction through cohesive strategies
 Motivate marketing team to achieve goals
 Monitor competition and stay up to date with Digital technology developments

Manage the Digital Solutions Sales team strategy and execute upon
the business model to generate and drive new client growth
- Evaluate new technologies/ digital solution and suggest partnership
criteria
- Help organizations get the most from its technology investment,
leading to cost reduction, efficiency increase and ROI improvement
- Help marketing team in optimizing marketing spent on all major
media channels and measure ROI
- Create Sales Target, Strategy, Sales process and sales team
training while maintaining a positive mind Set leading to positive
results.
- Create Sales & Digital Marketing presentations and deliver in
Seminars and business meetings.
- Provide Sales team with a custom selling system; to increase sales
performance while providing simple easy to manage reporting
system, to identify leads, qualify opportunities and close forecasted
Sales.

Compiling long and short term Marketing strategies to break new artists
in the Arab world and increase fan base.
- Planned the positioning of Arabic artists in the MENA region -
relooking, image consultancy, and communication training.
- Coordinated advertising & PR activities with related agencies &
suppliers

Manager
Future TV SAL

Handled and promoted MMI’s Local & International Repertoire (Warner
labels, Wagram, Edel, Music Master…) in the MENA.
- Handled the relation between International Labels and distributors in
the Levant & GCC.
- Created and Executed marketing plans to introduce new labels in the
region (Local and International)
- Organized and managed album launches, press conferences, and
showcases for local and international artists in the MENA.
- Worked as the main liaison with management, agents, Labels,
promoters and all internal departments with regard to assigned artist’s
career.
- Coordinated closely with stock control department to ensure timely
production and adequate stock levels.

and Published “Innovative Magazine”,
a free monthly student magazine distributed in all universities in

Introduced IZI Car, the first car leasing program in Lebanon to more
than 300 corporate institutions.
- Assisted the marketing department in executing marketing plans
Other

Network SB - 5 Index -

- RT News Channels - Dubai UAE
- Handled RT’s major Group Hotels’ accounts in the MENA and
Eastern Europe.

Founded www.kallimni.com the first Arabic Social Media in the
MENA
- Executed Online Marketing strategies: Social Media
Marketing & Online Advertising