Hadeer Eissa, Sr. Marketing  & Team Leader

Hadeer Eissa

Sr. Marketing & Team Leader

Esmaar

Location
Egypt - Cairo
Education
Diploma, Marketing
Experience
9 years, 2 Months

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Work Experience

Total years of experience :9 years, 2 Months

Sr. Marketing & Team Leader at Esmaar
  • Egypt - Cairo
  • My current job since December 2017

* Working with and leading the Marketing Team, Content Creators, Graphic designers and Digital
Marketing Teams.
* Preparing and managing marketing plans and strategies.
* Communicating between the marketing Team and sales team to help in achieving sales by the
marketing activities.
* Keeping track of the budget of the Marketing Department (Offline and Online budgets)
* Measuring and reporting performance of all marketing activities and campaigns (Offline and Online)
And assessing results against goals
* Meeting with key clients, assisting sales representative with maintaining relationships and
negotiating and closing deals.
* Developing and implementing successful marketing campaigns from idea to Planning, Controlling,
execution and analysis.
* Developing strategies and tactics that aims at achieving profits and spread the WOM.
* Build strategic relationships and partner with key industry players, agencies and vendors
* Dealing with suppliers and media buyers for marketing tools and materials.
* Plan and organize events and conferences

Marketing Specialist at Art City
  • Egypt - Cairo
  • October 2015 to November 2017

Managing & organizing Company events to ensure pertinent company presentation in various
events (Seminars, exhibitions, etc.)
•Creating full marketing and market researches.
• Plan and manage direct marketing activities throughout the year.
• Execute media & communication plans across the designated media channels.
• Contributes to the implementation of Marketing plan directives
• Evaluating the effectiveness of marketing campaigns, Preparing the related analysis and reports.
• Managing the production of marketing materials, liaising with advertising agencies, graphic design
Specialists, and printing houses.
• Content generation of marketing materials of both prints and digital.
• Keeping and managing the inventory of marketing materials.
• Monitoring & analyzing the market trends and competition activities, providing the top
management with regular reports and recommended changes to the communication strategies based
on analysis and feedback.
• Keeps track of the budget of the Marketing Department.

Jr. Marketing Specialist at Open It
  • Egypt - Cairo
  • March 2015 to October 2015

* Planning, developing and implementing effective marketing communication campaigns for
trainings and Educational Camps.
* Writing copy for all marketing collateral, including brochures, letters, emails and websites
* Monitoring campaigns performance and budget,
* Producing an accurate summary of total spend at the end of a marketing campaign.
* Undertaking detailed ongoing analysis of marketing campaigns to ensure objectives are met.
* Assisting in the production of ongoing competitor analysis and reporting, with particular
reference to pricing, presentation and promotion for each trainings and Educational Camp.
* Designing offline and online strategies to generate qualified leads from Egyptian students from
all over Egypt.
* Designing the digital marketing plan that will help in implementing the marketing plan
objectives.

Education

Diploma, Marketing
  • at The American University in Cairo
  • May 2019
Bachelor's degree, English Section
  • at Cairo University
  • May 2015

courses: Google AdWords Fundamentals Certificate Google Online Academy * SEPT AUC English Certificate AUC * English Course Military Forces Institution

Specialties & Skills

Advertising
Content Writing
Creativity
Social Media Marketing
Marketing
BUDGETING
CLOSING
CONFERENCES
CONTENT MANAGEMENT
CUSTOMER RELATIONS
GRAPHICS SOFTWARE
MANAGEMENT
MARKET PLANNING
MARKETING

Languages

English
Expert