Hager Farghaly

• Managed and optimized Facebook and Instagram ad campaigns for multiple product
lines.
• Created full-funnel strategies to drive conversions and increase return on ad spend
(ROAS).
• Analyzed and interpreted pixel data to enhance campaign performance and user
targeting.
• Collaborated with the creative team to develop compelling ad creatives and engaging
copy.
• Created detailed reports to monitor campaign KPIs, conversions, and optimization
actions.
• Utilized audience insights to create buyer personas for different product categories.
• Oversaw product launches with performance-focused advertising strategies.

• Created Media Planning and Media Buying Campaigns for medical specialist.

• Created Spearheaded Gulf marketing campaigns as Media Buyer at Emcan Company.
• Executed targeted email campaigns for business owners and entrepreneurs using Wix
and Mailchimp platforms
• Utilized AI tools for precise customer targeting and engagement in LinkedIn.
• Optimized campaign metrics as a performance marketer.
• Developed SEO keywords for enhanced website online visibility.
• Conducted daily competitive analyses to stay informed on market trends.
• Planned and executed content calendars for LinkedIn, TikTok, and Instagram.
• Managed content calendars for LinkedIn, ensuring a strong professional presence.
• Prepared monthly reports, analyzing metrics and results for ongoing campaign
refinement.

• Created marketing plan and ads on social media platforms.

• Negotiated with different types of clients to sell offered systems.
• Managed data on the Customer relation management (CRM) system.