Marketing Manager and PR Executive
Inari Software
Total years of experience :15 years, 9 Months
Responsibilities
Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Ensuring that customers are satisfied, managing employees schedules and performance, as well as working to make sure the salon is profitable.
Also, interview, hire, train, promote, supervise, evaluate and terminate employees. Also make sure to be up to date in term of products and services to clients throughout the year.
Managing all marketing for the beauty salons and activities within the marketing department. Developing the marketing strategy for the salons in line with company objectives.Co-ordinating marketing campaigns with sales activities. Overseeing the company’s marketing budget.Creation and publication of all marketing material in line with marketing plans.Planning and implementing promotional campaigns. Manage and improve lead generation campaigns, measuring results.Overall responsibility for brand management and corporate identity. Preparing online and print marketing campaigns. Monitor and report on effectiveness of marketing communications. Creating a wide range of different marketing materials. Working closely with design agencies and assisting with new product launches. Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives. Analysing potential strategic partner relationships for company marketing.
Managing all marketing for the company and activities within the marketing department.
Developing the marketing strategy for the company in line with company objectives.
Co-ordinating marketing campaigns with sales activities.
Overseeing the company’s marketing budget.
Creation and publication of all marketing material in line with marketing plans.
Planning and implementing promotional campaigns.
Manage and improve lead generation campaigns, measuring results.
Overall responsibility for brand management and corporate identity
Preparing online and print marketing campaigns.
Monitor and report on effectiveness of marketing communications.
Creating a wide range of different marketing materials.
Working closely with design agencies and assisting with new product launches.
Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
Analysing potential strategic partner relationships for company marketing
Day to day tasks to be spent doing a range of tasks, such as:
Writing marketing and promotional briefs
Giving presentations
Briefing agencies and other departments
Monitoring a campaign's progress
Compiling marketing strategies
Managing all marketing for the company and activities within the marketing department.
Developing the marketing strategy for the company in line with company objectives.
Co-ordinating marketing campaigns with sales activities.
Overseeing the company’s marketing budget.
Creation and publication of all marketing material in line with marketing plans.
Planning and implementing promotional campaigns.
Manage and improve lead generation campaigns, measuring results.
Overall responsibility for brand management and corporate identity
Preparing online and print marketing campaigns.
Monitor and report on effectiveness of marketing communications.
Creating a wide range of different marketing materials.
Working closely with design agencies and assisting with new product launches.
Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
Analysing potential strategic partner relationships for company marketing
Collaborate with manager (as well as other members of the marketing team) to develop creative content plans and track how well our content is performing, how engaged our followers are, and the overall health of our corporate social media channels.
Own the execution of all content across platforms, as well as collaborate with our local Community Managers, to support locally-driven social channels in Kuwait market International market teams.
Leverage measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives.
Support the PR team during communication situations on social media channels
Costumer Service
Data Entry
Clients follow up
Management and coordination
Computerized tasks
Roles were to:
- Provide costumers with the required information about the product
- costumer services and after sale services
- distribute roles to sales associates
- communicate with costumers
as well as carrying out promotions if required and carrying out sale tasks in a reasonable and expert way
introduction to Psychological Studies
Graduated 2014
Cambridge Diplomas in Business Communications, Human Resources, Business Management, and marketing
International General Certificate in Secondary Education
Social Media Management and techniques off all the updated online and offline marketing tools and strategies
