Hana Arafat, Marketing Communication Manager

Hana Arafat

Marketing Communication Manager

British Council

البلد
الأردن - عمان
التعليم
بكالوريوس, Bachelor degree in English Language Literature, Minor in Marketing
الخبرات
18 years, 1 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :18 years, 1 أشهر

Marketing Communication Manager في British Council
  • الأردن - عمان
  • أشغل هذه الوظيفة منذ يونيو 2008

● Provide strategic advice to programme managers on media related issues, manage programme media committees, and actively participate in running events
● Developed the British Council’s digital interface, focusing on the organisation's official Facebook page and twitter accounts, reaching a total of 75, 000 members
● Manage the marketing communications department, with yearly running costs of 22, 500 Jordanian Dinars, and a team of two full time colleagues and four volunteers
● Design communication strategies and activity plans, aimed at promoting the organisation’s business and community development activities to the public
● Produce bilingual press releases, covering 50 media campaigns yearly, and amounting to 100 published articles in the printed and digital media
● Ultimately responsible for managing the British Council brand, and the communication of the organisation’s identity, values, and messages internally and externally
● Managed the production of four short films, two major photo shoots, and a web based platform showcasing more than 20 promotional films and over 7 image galleries
● Prepare and present monthly briefings, and showcase success stories for all internal staff working with the Jordan and Iraq Offices, as well as the MENA regional office
● Produce and analyse quarterly scorecard reports on numbers of events and participants, audience reached, and feedback on the quality of services delivered
● Manage the content of the British Council website, including web page development, content editing and uploading

Learner Support Officer في British Council
  • الأردن - عمان
  • يناير 2007 إلى يناير 2008

● Delivered 20 training sessions for 400 Jordanian university students per year, aiming to enhance their online researching skills
● Managed two public Video Conferencing sessions per year, between local youth and young people from the United Kingdom, to promote cultural understanding
● Produced the British Council’s “Buzz” on-line magazine, targeting young adolescents, and promoting the United Kingdom’s latest trends

English Language Zone Supervisor, Library في British Council
  • الأردن - عمان
  • يناير 2006 إلى يناير 2007

● Organised detailed library tours for local schools and colleges
● Provided consultation to ELT learners and “IELTS” English language test candidates, on the use of library and online resources

الخلفية التعليمية

بكالوريوس, Bachelor degree in English Language Literature, Minor in Marketing
  • في Yarmouk University
  • سبتمبر 2003

Specialties & Skills

Training
Media 100
Brand PR
Website Management
Team work skills
Strong work ethic
Problem solving
Communication skills
Analytical skills

اللغات

الانجليزية
متمرّس
العربية
متمرّس

التدريب و الشهادات

Disability Equality and Inclusive Communication (الشهادة)
تاريخ الدورة:
April 2010
صالحة لغاية:
April 2010
Professional Certificate in Marketing (الشهادة)
تاريخ الدورة:
January 2010
صالحة لغاية:
February 2011
Interactive Marketing Award (الشهادة)
تاريخ الدورة:
January 2006
صالحة لغاية:
April 2006