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hania el sayed, Senior CRM Executive

hania el sayed

Senior CRM Executive ·Al Fardan Sports Motors

Qatar

Bachelor's degree, greco roman archaeology

Work experience

Total years of experience: 13 years, 3 months

Senior CRM Executive

June 2015 - Present

Al Fardan Sports Motors

Doha, Qatar

June 2015 - Present

• Planning and delivering CRM strategies across the company encouraging customer retention and customer loyalty.
• Deciding on the CRM platform structure and architecture ensuring it works seamlessly across the organization and captures all required information at key points in the customer life cycle.
• Customer Journey Mapping, analyzing touch points with the organization and maximizing commercial opportunities.
• Working closely with all departments to ensure the CRM works effectively for all aspects of the company.
• Overseeing direct communications with customers through the CRM.
• Monitor and maximize customer lifetime value strategies ensuring maximum profitability.
• Ensuring the database is segmented effectively for targeted marketing activities.
• Overseeing the migration of all direct communications to lower cost mediums such as SMS and email.
• Present monthly & daily reports analysis such as CSI reports, daily call list to the marketing, brand and the after sales managers.
• Working with the Marketing Manager and Brand Manager in order to develop a customer clientele program, targeting the highest value customers, support the Marketing & the Brand Manager in the development of a suite of email communications including a welcoming program for these customers.
• Organizing events including press conferences, exhibitions, open days and press tours.
• Fostering community relations through events such as open days and through involvement in community initiatives.
• Preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programs.

Company industry:
Automotive Dealership & Distributor
Job role:
Marketing and PR

Senior Crm Executive

September 2012 - November 2014

Al Futtaim Enterprises

Dubai, United Arab Emirates

September 2012 - November 2014

• Service Bookings.
• Sales leads.
• Recovery arrangements.
• Ability to use the abs system for bookings also the fast track for sales Leeds.
• Assist the customer for the locations and directions through the phone.
• Escalating customer complains.
• Handling Honda UAE, Oman & Qatar - trading enterprises (Jeep - Dodge - Chrysler - Volvo & Auto mall) Inquiries.

Company industry:
Automotive Dealership & Distributor
Job role:
Marketing and PR

Education

Alexandria University

July 2012

July 2012

Bachelor's degree, greco roman archaeology

Egypt

GPA (percentage): 85%

GPA (percentage): 85%

Alexandria University

July 2012

July 2012

Bachelor's degree, Archaeology

Egypt

Skills

Marketing
Expert
Marketing
Expert
Public Relations
Expert
Public Relations
Expert
Automotive
Expert
Automotive
Expert
Salesforce.com
Expert
Salesforce.com
Expert
CRM software
Expert
CRM software
Expert
Events Coordinator
Intermediate
Events Coordinator
Intermediate
Communication Skills
Expert
Communication Skills
Expert
Defining Target Audience
Expert
Defining Target Audience
Expert
Stress Management
Expert
Stress Management
Expert
Assertiveness
Expert
Assertiveness
Expert
Soft Skills
Expert
Soft Skills
Expert
Crm Software
Expert
Crm Software
Expert
Salesforce
Expert
Salesforce
Expert
Marketing
Expert
Marketing
Expert
Public Relations
Expert
Public Relations
Expert
Automotive
Expert
Automotive
Expert
Salesforce.com
Expert
Salesforce.com
Expert
CRM software
Expert
CRM software
Expert

Languages

English
Expert
Arabic
Expert

Hobbies

  • cars
  • Dancing
  • Listening to music
  • Running
  • sports
  • Watching movies