Regional marketing specialist
Copart
Total years of experience :10 years, 1 Months
• Manage integrated marketing campaigns for UAE, Bahrain and Oman.
• Develop emails ( Exact Target, HTML) and other marketing collaterals (SMS, Newsletters)
• Work with the outside vendors to ensure projects are produced on deadline
• Event organising and procurement of all the necessary promotional Items
• Coordinate all dual-language marketing collaterals developed ensuring brand guidelines are
being followed
• Manage the company’s social media channels and keep data current (HootsuiteTM)
• Measure, analyse and report result of all campaigns to the Regional Head of Marketing
• Update and audit company’s website and mobile app with support from the US office (Drupal)
• creative content writing in dual-language
• Edit and proof-read all translator’s work where Arabic is concerned
• Conduct market research and apply business intelligence dynamically
-Branding
-Keeping track of the latest trend in the fashion industry
-Develop and maintain creative digital marketing campaigns
-Develop E-mail campaigns using Exact Target
- Drive traffic to the Instagram page using a variety of methods
-Brainstorm new and creative growth strategies
• Logistical and operational support to regional administration officials in relation with officials of the EU institutions
• Translation of Calls for Proposals, Events invitations and News from the European Commission and other EU institutions
• Publication of all the above materials on the official Regional website
• Technical and logistical organization of events organized or hosted by the Office
• Participation in conferences, seminars and various initiatives and writing appropriate reports to be published on the website
• Advise on strategies to reach our target audience
• Determine the message the design should portray
• Review designs for errors before printing or publishing them
• Realization of corporate presentation, brochures and other promotional materials
• Performing a variety of design tasks from start to final production such as:
brochures, catalogs, logo designs, packaging, online designs (web & mobile), sales presentations and other specialty projects through the coordination with the art director
• Copywriting