Roa'a Ayoub

o Spearhead the overall management of online and retail store operations, ensuring smooth daily functioning ensuring alignment with company goals and objectives.
o Develop and implement operational procedures to optimize productivity, streamline workflows, and enhance customer satisfaction.
o Develop pricing strategies and stock control, optimizing profitability and consistently meeting sales targets while inspiring and guiding staff members to achieve outstanding results.
o Spearhead the end-to-end process of recruiting, training, supervising, and conduct performance evaluations for team.
o Drive business development by maintaining strong relationships with existing clients, delivering exceptional customer service, and fostering loyalty and repeat business.
o Proactively manage day-to-day interactions with influencers, providing ongoing support, guidance, and maintaining open lines of communication to ensure alignment with brand objectives.
o Manage the brand's photoshoot process, overseeing the selection of locations, themes, model styling, and equipment showcasing, ensuring high-quality and on-brand visual representation.
o Proficiently utilize Shopify software, leveraging its features and functionalities to manage e-commerce operations.

o Coordinated with clients while attending to complex needs and requirements, demonstrating exemplary customer service.

o Managed event operations, by coordinating with all parties, overseeing event stages, and effectively resolving problems whilst working under pressure.

o Interpreted and summarized event logistics, including registration and attendee tracking, presentation, and materials.

o Developed and negotiated detailed proposals that met client requirements.

o Delegated roles and responsibilities for event team members.

o Organized and oversaw catering, decorators, entertainment, musicians, etc.

o Evaluated company budgets when choosing the most effective combination of quality entertainment and décor while maintaining within budget.

o Strategized contract negotiations to determine acceptable prices with clients and contractors.

o Ensured budgets were strictly adhered to while planning event specifications.

o Utilized my keen eye for detail to analyze and evaluate the venues before event commencement

o Collaborated with CEO to ensure executive duties were carried out effectively.

o Spearheaded accounting, logistics, and reviewal of PRO admin & HR records.

o Orchestrated the reconciliation of bank statements and provided administrative support.

o Managed residential and commercial properties on behalf of the owner and the tenant while ensuring client satisfaction.

o Established sales, contracts, finances, and initiated positive customer relations.

o Collected and recorded rent payments security deposits commissions.

o Launched and headed research on UAE water resources and usage, while liaising with international organizations to identify potential partners for water-saving products to be used in new building projects.

o Drafted, translated, and reviewed press releases for events led by the group and monthly newsletters sent to members and media.

o Responded to enquiries from the public and government organizations related to activities, events, and general group information.

o Provided formal Arabic communication for all events, including translating the invitation, speeches, and press releases from English to Arabic.

o Organized the Intercollege and Interschool Environmental Public Speaking Competitions by persuading companies for sponsorships and collaborating with universities in the MENA region to attract student participation.

o Analyzed evaluation forms and conducted the follow-up reports after events.

o Coordinated the Water Footprint Assessment Course by initiating invitations and executing follow-ups with all participants, while developing and documenting event reports.