Key Account Manager
La Roche
Total years of experience :23 years, 4 Months
RA Fab 2014-Present
- Achieving RA Franchise sales budget.
- Key Account Management focuses on accounts planning, profiling and action planning.
- Implement local and global brand plans for RA products
- Propose and initiate activities that support Roche presence within the assigned key accounts.
- Coordinating activities of BTRA (Brand Team of RA) with different functions (Medical & Access, ...)
●Special tasks & assignments:
- Track and follow up in-Market and ex-Basel sales for RA products for GCs.
- FAST project champion.
Sales and Marketing Tasks include:
Developing annual brand plans, launch plans, competitive strategies
Deliver annual sales objectives
Collect, analyze and interpret market information including competitor and sales data.
-Promoting nutritional products for health care professionals and pharmacies.
-Initiate and conduct consumer campaign and activities.
and Neuroscience experience
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