Commercial/Contracts Manager
SAWA Media
Total years of experience :21 years, 4 Months
Commercial distribution for TV channel bouquets like MBC, Rotana, Fox International channels, My HD, Jazeera, MBC Pro sports etc. across GCC market.
Liaise with Telecom operators like Etisalat, Du, Ooredoo, Cable Vision Lebanon promoting all Sawa media offered channels for commercial distribution.
Commercial sales for Interactive TV solutions like Hospitality IPTV, Digital Signage, Event Navigation and OTT platform from ANTIK Technology.
Maximize direct commercial sales (Hotels, MUDs, restaurants & coffee shop) across GCC.
Build and manage strong relationships with all clients, distributor and reseller channels across GCC.
Meet hospitality clients, seeking out opportunities either directly, or with resellers.
Provide Sales Forecasts on a timely basis.
Actively participate in all trade related exhibitions and shows (CABSAT, The Hotel Show Etc.)
Work with Technical Sales Consultants on a day-to-day basis to provide pre-sales technical solution support to channel partners and end users.
Prepare competitive analysis, which helps in budgeting, implementation of sales& marketing strategies and distribution support.
Commercial and DTH distribution and management of 8 Arabic channels across GCC market.
Maximize direct commercial sales (Hotels, MUDs, restaurants & coffee shop).
Building a network of Distributors/dealers for both commercial & DTH sales across GCC.
Work along with OSN commercial and DTH teams to achieve Media Gates targets.
Prepare competitive analysis, which helps in budgeting, implementation of sales& marketing strategies and distribution support.
Create price/sales matrix (rate cards, special offers etc.) for the organization
Built awareness and manage positioning of brands to clients and consumers, working together with the affiliate marketing executive.
Distribution and management of the 16 top rated Russian channels in the Middle East. Including commercial distribution, DTH platform distribution, cable distribution and mobile TV distribution.
Main point of contact to liaise with Etisalat (E-life) to launch the first Russian Pay TV network for the Russian speaking population in UAE.
Negotiate and finalize the distribution rights with Russian TV Channel Partners.
Building a network of Distributors and dealers across UAE.
Assembled and presented demographic, behavioral and psychographic research to local dealer and distributors to assist in increasing their local sales effort.
Prepare competitive analysis, which helps in budgeting, implementation of sales strategies, etc.
Identify, create and implement targeted marketing campaigns to support the distribution business.
Strategic Consulting including business plan & sales strategy development, Sales Team hiring process, targets and schemes.
Create price/sales matrix for the organization.
Distribution and management of 24 STAR Television Channels in the Middle East including commercial distribution, DTH (direct to home) platform distribution, cable distribution and mobile TV distribution.
Dealing with operators like Evision, Du, SDD, SYDD, CNE, CVL, Econet, LLC.
Negotiating distribution rights with third party channels on exclusive/ non exclusive basis across Middle East.
Managing network of 35 distributor across Middle East and Africa
Identification of business opportunities for the non-standard(commercial) market in Middle east and Levant regions
Maximize return from existing and new affiliate accounts, delivering on-budget revenue, working together with Head of Affiliate Sales and Marketing to achieve yearly targets.
Requirement analysis of new projects, draft proposals in consultation with the Country Head.
Maintenance of existing accounts (Cable TV, IPTV, Hotels & SMATV clients)
Work in conjunction with dealers and distributors on projects secured by them and ensure Maximize revenue through the dealer and distributor
Manage smart card requests/processing of contracts, administration of affiliate business on a day to day basis, working together with Operations and Legal Department as required.
Build awareness and manage positioning of brands to clients and consumers, working together with the affiliate marketing executive.
Prepare competitive analysis, which helps in budgeting, implementation of sales strategies, etc.
Regular follow-up with existing clients and provide them with quality support and service.
Coordinating with the television channel providers like Orbit, Showtime, Zee, Star TV, TFC, SUN TV, GEMINE TV and Arab Digital Distribution.
Reporting to the Showroom Manager for Commercial sale operations, sales and figures
Building relationship with Hotels, Real estate and Construction companies through cold calls and references.
Handling technical queries of the existing clients.
Implement sales strategies and provide quality support and service.
Maintaining sales report and planning, implementing various sales techniques to improve sales.
Coordinating with the showrooms over U.A.E and the Call Center for commercial enquiries
Tracking the performance periodically for achieving set targets.
Exceeding sales targets for the region as assigned by the organization.
Identify and planning strategies for new areas of business development.
Selling of Cerdit cards