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Heba bayyoumi, Marketing Manager | Digital Strategy | GCC Market Experience

Heba bayyoumi

Marketing Manager | Digital Strategy | GCC Market Experience·Green Apple co. W.l.l.

Egypt

Higher diploma, Advanced Marketing Management Diploma

Work experience

Total years of experience: 6 years, 5 months

Marketing Manager | Digital Strategy | GCC Market Experience

September 2021 - September 2024

Green Apple co. W.l.l.

As Salimiyah, Kuwait

September 2021 - September 2024

Digital Marketing Duties
Managed social media presence and created daily content to boost engagement
and community growth.
Planned and executed digital marketing campaigns across social, email, and
events in coordination with internal teams.
Analyzed campaign performance, conducted market research, and developed
branded marketing materials.
Led the UX/UI development for Ozone Pharmacys new website, enhancing
user experience and aligning the design with brand identity and customer
journey goals.
Planner
Developed and scheduled monthly content plans across social media, email,
and paid ads.
Aligned campaigns with business goals and launches, increasing reach by 30%.
Tracked KPIs and optimized performance across Meta Ads, email, and in-store
campaigns
Graphic Design Duties
Created on-brand marketing designs across digital and print channels.
Managed multiple design projects and ensured high-quality execution.

Company industry:
Pharmaceutical Manufacturing
Job role:
Marketing and PR

Marketing Specialist

February 2019 - November 2020

Derat Al-Salam

Hawali, Kuwait

February 2019 - November 2020

for general trading & contracting

Company industry:
Construction & Building

Document Controller

January 2014 - July 2014

Projects International Project Management office.

Cairo, Egypt

January 2014 - July 2014

Company industry:
Construction & Building

Project Management Engineer

January 2014 - July 2014

Projects International Project Management office.

Cairo, Egypt

January 2014 - July 2014

Company industry:
Construction & Building

Architecture Engineer

December 2012 - October 2013

DarAl Handasah Shair & Partners

Riyadh, Saudi Arabia

December 2012 - October 2013

Company industry:
Construction & Building

Education

The American University In Cairo

May 2025

May 2025

Higher diploma, Advanced Marketing Management Diploma

Egypt

Institute of Management Professionals

January 2024

January 2024

Diploma, Digital Marketing

Egypt

Arab Academy For Science, Technology & Maritime Transport

July 2012

July 2012

Bachelor's degree, Architectural Engineering And Urban Planning

Egypt

Arab Academy For Science, Technology & Maritime Transport

June 2012

June 2012

Bachelor's degree, Architectural Engineering And Urban Planning

Egypt

Skills

MARKETING MANAGEMENT
Intermediate
MARKETING MANAGEMENT
Intermediate