Heba Aboudief

I help back care grow online visibility, attract the right audience, and drive meaningful conversions through:
✅ Targeted SEO strategies.
✅ High-performance Google Ads (SEM).
✅ Data-backed keyword research.
✅ Website & content optimization.

Alongside SEO & SEM, I also offer:

✅ Google Business Profile Optimization.
✅ Google Reputation Management.

I focus on helping businesses improve online visibility, generate leads, and build a strong reputation on Google through reviews, local SEO, and profile management.

Strategized and implemented comprehensive digital marketing plans to drive client growth and enhance online presence across multiple industries.
• Conducted in-depth market research to identify target audiences and tailored marketing strategies to meet client objectives.
• Managed SEO and SEM campaigns to improve search engine rankings and increase website traffic.
• Designed and executed targeted social media marketing campaigns to boost brand awareness and engagement on platforms like Facebook, Instagram, LinkedIn, and Twitter.
• Oversaw Pay-Per-Click (PPC) advertising campaigns, optimizing for maximum ROI.
• Analyzed data using Google Analytics, Google Sheets and other tools to monitor campaign performance and adjust strategies as needed.
• Developed content marketing strategies, including blog posts, whitepapers, and video content, to attract and retain customers.
• Led email marketing initiatives, crafting personalized communication strategies to nurture leads and drive conversions and collecting data.
• Provided ongoing consultation and recommendations to clients on digital marketing best practices and new opportunities.
• Coordinated with cross-functional teams to ensure cohesive marketing efforts and consistent messaging across all digital channels.
• Blog-spot Design, Word-press and HTML.

• Spearheaded the development and execution of integrated digital marketing strategies, leading to significant increases in brand awareness and revenue growth.
• Managed SEO and SEM efforts, optimizing websites for peak search engine performance and overseeing cost-effective PPC campaigns.
• Directed social media marketing strategies across platforms (Facebook, Instagram, LinkedIn), enhancing engagement and community building.
• Leveraged data analytics to monitor campaign performance and inform data-driven decisions, resulting in optimized marketing spend and increased ROI.
• Created compelling content marketing plans, including blogs, videos, and social media content, to engage target audiences and promote brand messaging.
• Initiated and managed email marketing campaigns, driving customer engagement, retention, and conversion through personalized communication strategies.
• Coordinated cross-functional teams to ensure alignment of digital marketing efforts with overall business goals, fostering collaboration and innovation.
• Stayed ahead of digital marketing trends and technologies to adapt and apply new strategies, ensuring competitive advantage and market leadership.
• Spearheaded the development and execution of integrated digital marketing strategies, leading to significant increases in brand awareness and revenue growth. • Managed SEO and SEM efforts, optimizing websites for peak search engine performance and overseeing cost-effective PPC campaigns. • Directed social media marketing strategies across platforms (Facebook, Instagram, LinkedIn), enhancing engagement and community building. • Leveraged data analytics to monitor campaign performance and inform data-driven decisions, resulting in optimized marketing spend and increased ROI. • Created compelling content marketing plans, including blogs, videos, and social media content, to engage target audiences and promote brand messaging. • Initiated and managed email marketing campaigns, driving customer engagement, retention, and conversion through personalized communication strategies. • Coordinated cross-functional teams to ensure alignment of digital marketing efforts with overall business goals, fostering collaboration and innovation. • Stayed ahead of digital marketing trends and technologies to adapt and apply new strategies, ensuring competitive advantage and market leadership.
Skills: B2B Marketing · SEO Copywriting · Twitter Marketing · Lead Generation · Web Content Writing · Google Ads · Multi-Channel Marketing · Social Media Blogging · Digital Strategy · Performance Marketing · Multitasking · Google Search Console · Web Analytics · Marketing Operations · Analytics · Pay Per Click (PPC) · Adobe Photoshop · Online Lead Generation · Project Management · Google Analytics · Social Media Optimization (SMO) · Facebook Marketing · Conversion Optimization · PPC Bid Management · Brand Awareness · Media Planning · Paid Search Strategy · Keyword Research · Marketing Automation · Ahrefs · Organic Search · On-Page Optimization · Market Planning · Copywriting · Inbound Lead Generation · Creative Strategy

My focus is to enhance the visibility and reach of our innovative solutions across the industry. Here are some of the tasks I handle:

🔹 Content Creation - Crafting engaging posts, blogs, and newsletters to keep our audience informed about the latest developments in electrical engineering.

🔹 Social Media Management - Building and maintaining a strong online presence across platforms to foster engagement with industry professionals and potential clients.

🔹 SEO Optimization - Ensuring our content ranks high in search engines, helping us reach a broader audience with impactful, targeted strategies.

🔹 Campaign Management - Running effective digital ad campaigns (Google Ads, LinkedIn, etc.) to generate leads and create brand awareness.

🔹 Analytics & Reporting - Monitoring performance metrics and adjusting strategies to continuously improve our marketing efforts.

Position Executive Secretary & Digital Marketing Manager
www.Iee-egypt.com
www.Entra-iee.com
www.Ieecompany.blogspot.com
Period of Service April 2008 To: Now
Assignments:
- Manufacturing company working in the field of electrical engineering, i do all office work
(arranging meeting, writing quotations, price lists, sales orders ..etc)

- Creating company profile & presentations, arranging for exhibitions- and everything.
- Filling Chairman personal files and coding them to be saved as hard & soft copies.
- Writing Quotations and Inquires and purchase orders & official letters.
- Registration for Business Forums and Commercial chambers and industrial Fairs.
- Establish Date base for Personal & Business contacts and filing projects
- Day to day tasks regarding to my Chairman seclude
- Using web tools to track site traffic, rankings, and ultimately sales.
- Identifying and implementing strategies for increasing site traffic through organic search
listings without being blacklisted
- Researching and resolving content, link architecture and navigation issues
- Assisting in layout of web pages when required
- Continually monitoring organic search rankings to increase traffic and sales.
- Analyzing website strategies and translating qualitative or anecdotal data into recommendations and tactics for revising the strategies
- Creating and reviewing regular sales reports for various online sites and promotions
- Researching keywords using Google, Overture, WordTracker and internal tools
- Social Media Optimization and submission.
- Blog optimization and submission.
- Press releases and Media Articles Creation and optimization.
- Video search engine optimization.
- Social media advertising.