Hisham Dana, Manager Business Development and Marketing Strategy GCC/ KSA

Hisham Dana

Manager Business Development and Marketing Strategy GCC/ KSA

Pharmascience Inc

Lieu
Arabie Saoudite - Riyad
Éducation
Baccalauréat, Pharmacy
Expérience
25 years, 3 Mois

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Expériences professionnelles

Total des années d'expérience :25 years, 3 Mois

Manager Business Development and Marketing Strategy GCC/ KSA à Pharmascience Inc
  • Arabie Saoudite - Riyad
  • Je travaille ici depuis décembre 2016

-Setting and executing strategic business plans that ensure market share and revenue growth.
-Deliver viable product strategies and implementing new strategies
-Short term and long term Portfolio Optimization and Pipeline Management
-Setting sales forecast for all products of interest
-Develop and prioritize in-licensing wish list with close attention toward patent, exclusivity and rights
-Flawless execution of launches by: collaborating with PSI launch manager on timing and demand
plan, , developing launch tools and events, ensuring private insurance adoption and building Rx base
• Forecasting & assessment for portfolio products and provide recommendations about commercial attractiveness

Country Marketing and Business Development Manager à Pharma Group
  • Arabie Saoudite - Riyad
  • mars 2014 à novembre 2016

Pharma Group is a national group company holding three subsidiaries Pharma drug store, Pharma Pharmacies
and Pharma Pharmaceutical Industries

• Examining risks and potentials
• Closes new business deals by coordinating requirements; developing and negotiating contracts; integrating
contract requirements with business operations.
• Project management and alliance manager for Marketing joint venture (with Julphar) and Contract
manufacturing deal (with Merck Sharp and Dohme)
• Locates or proposes potential business deals by contacting potential partners; discovering and exploring
opportunities.
• Screens potential business deals by analyzing market strategies, deal requirements, potential, and
financials; evaluating options; resolving internal priorities; recommending equity investments.
• Develops negotiating strategies and positions by studying integration of new venture with company

Country Marketing and Sales Manager à Pharma Group
  • Arabie Saoudite - Riyad
  • mai 2010 à mars 2014

Pharma Group is a national group company holding three subsidiaries Pharma drug store, Pharma Pharmacies
and Pharma Pharmaceutical Industries
First hired as Group Product Manager and promoted by years to Country Marketing and Sales Manager

Manager Sales activities

• Developing and implementing effective sales strategies
• Leading nationwide sales team members to achieve sales targets
• Establish productive and professional relationships with key personnel in assigned customer accounts

Manager Marketing activities

• Developing the marketing strategy for the company in line with company objectives.
• Overseeing the company’s marketing budget.
• Mastering Mind-shift campaigns and focusing on blue ocean strategies
• New product launches and market penetration plans
• Catching insights and build sustainable insight-dependent campaigns
• Creation and publication of all marketing material in line with marketing plans.
• Overall responsibility for brand management and corporate identity
• Monitor and report on effectiveness of marketing communications.
• Creating a wide range of different marketing materials.
• Working closely with design agencies and assisting with new product launches.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed
of marketing objectives.
• Analyzing potential strategic partner relationships

Product Specialist à GlaxoSmithKline
  • Arabie Saoudite - Khobar
  • février 1999 à avril 2010

Very deep and extensive market and customer understanding after 10 years of continuous customer exposure
along with efficient implementation for GlaxoSmith Kline branding campaign,
Worked as Medical representative on a variety of products with extensive dynamics after which I assigned as
Product specialist focusing on specific therapy area

Éducation

Baccalauréat, Pharmacy
  • à Applied Scince University
  • février 1998

Specialties & Skills

Marketing
Sales Trainings
Business Development
Sales Skills Training
Business Planning
Portfolio optimization and Management
LEADERSHIP
Negotiation Strategies
Branding
BUSINESS DEVELOPMENT
COMMUNICATION SKILLS

Langues

Arabe
Expert
Anglais
Expert