general manager
Al Mariah Group
Total years of experience :28 years, 5 Months
The entity is a large holding company with 12 subsidiaries. It has interests in Malls, travel and tourism, Schools, transportation, and Medical Centers…etc.
Achievements:
Create and implement the Strategic Business development structure for the group.
Implemented successful Spearheaded online and digital marketing initiatives and implement systems to measure yield vs. budget spent for marketing and advertising activities.
Establish the companies of Al Mariah group in Dubai including business formation and legislation.
Rebranded the group entity and its online presence.
Secured the ADWEA (Abu Dhabi Water & Electricity Authority) tender award.
Secured Al Merfaq contract award through tender.
Secured (Sheikh Khalifa Hospital Umm Al Quwain) tender award.
Closing long term deals with many great corporates such as
Planning and management the creation of first E-commerce portal in Egypt
•Create successful online secure payment system in the corporation with MEGS the online gateway system of Master Card.
•Create Google AdWords campaigns and the online advertising strategy.
Key Responsibilities:
Managed online marketing initiatives and recommended changes to create competitive vacation packages, coordinated all activities of the department and directed staff towards reaching envisaged goals.
Administered seasonal packages in liaison with major airlines, prepared budgetary estimates and travel spend reports, as well as customizing packages in accordance with customer requirements.
Conducted trainings and mentored the tour operators to ensure operational and service excellence as well as to effectively manage all elements of inbound and outbound tours.
Analyzed market trends and opportunities in conjunction with competitors’ activities to keep abreast of developments and maintain a competitive edge.
Oversaw contracts from inception to completion and contributed to key commercial decisions on all packages or deals put forth.
Devised vacation and tour packages for end users and travel agents.
Essayed an advisory role and mainly in charge of guiding the owners, devised the sales & marketing strategy, created sales targets and business plans, monitored and evaluated performance, and developed new initiatives to maximize sales and establish the business
Built the company structure from scratch, established operations, hired and trained team members. Also entrusted with the mandate of taking the business towards profitability.
Played a significant role in promoting the Russian market to foreign companies, as well as opening new markets worldwide and consequently dealing with numerous multi-national organizations.
Responsible for sourcing enquiries and promoting unrecognized areas for the tourism business to meet consumer demands for bespoke travel and sustainable tourism.
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