UI/UX Designer
Freelancer
Total years of experience :7 years, 4 Months
- Orchestrated and oversaw the entire lifecycle of an employee self-service platform, from its conceptualization through meticulous research, to its execution and eventual implementation, ensuring seamless integration and user satisfaction at every stage.
- Conducted comprehensive UX research, delving deep into user behaviors and preferences, to craft intuitive and user-centric digital experiences that exceed expectations and elevate product usability standards.
- Employed a rigorous heuristic evaluation approach to meticulously assess an e-commerce platform, leveraging industry-leading research findings and best practices to identify areas for improvement and optimize the platforms performance, functionality, and user engagement
- Collaborated closely with a distinguished development agency, bridging the gap between design and implementation to transform innovative designs into fully functional and user-friendly digital products, showcasing adept project management skills and fostering seamless communication for successful project execution.
- Crafted weekly content marketing articles using Magnolia CMS, ensuring timely delivery and exceptional quality to boost brand visibility and engagement.
- Led lead identification and nurturing efforts, fostering meaningful relationships to drive conversions and bolster brand loyalty, highlighting proficiency in team management and market research-driven approaches.
- Directed targeted lead generation marketing campaigns, analyzing outcomes to optimize strategies and achieve maximum results, demonstrating expertise in agency coordination and data-driven optimization.
- Attained certification as a Salesforce Marketing Cloud Social Specialist, demonstrating mastery in leveraging advanced marketing automation tools to enhance campaign effectiveness and deliver exceptional outcomes.
- Led Hyundai's dynamic PR strategies in the GCC, fostering strong partnerships and garnering widespread media acclaim, demonstrating adeptness in agency management, leadership, and market research.
- Achieved exceptional client satisfaction with a consistent 95% rating, showcasing exceptional relationship- building skills and strategic expertise.
- Utilized advanced social listening tools to uncover actionable insights for customer strategies and crisis management, driving market research-based decision-making.
- Produced insightful daily social reports for Hyundai, guiding data-driven decisions across key GCC markets.
- Developed a comprehensive social media guideline for Hyundai, facilitating seamless implementation
across MEA markets, demonstrating operational acumen and cross-cultural leadership.
- Cultivated a culture of innovation and collaboration among PR professionals, fostering productivity and
fostering career growth opportunities.
h Managed agency del iverables in col laboration with the creative department, ensuring impeccable alignment with brand standards and meticulous attention to detailD h Directed integrated campaigns for renowned cl ients in cluding Microsoft and Rotana Hotels, utilizing in-depth market research to inform strategic planning and inspire inventive creative approachesD h Col laborated with the social media team to craft customized social media strategies for leading industry players l ike Microsoft, BSH, and GSK, driving audience engagement and delivering tangible results through tai lored in sights and platform-specific methodologiesD h Played a critical role in acquiring new business from top-tier cl ients such as Ford and Mashreq Bank, demonstrating exceptional industry expertise and visionary creativity through compelling pitch presentations.