Husam AlKayyali, Global Marketing Manager (Online & Offline)

Husam AlKayyali

Global Marketing Manager (Online & Offline)

aramex

Lieu
Jordanie - Amman
Éducation
Master, Marketing Management with Merit
Expérience
18 years, 4 Mois

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Expériences professionnelles

Total des années d'expérience :18 years, 4 Mois

Global Marketing Manager (Online & Offline) à aramex
  • Jordanie - Amman
  • Je travaille ici depuis janvier 2014

Achievements:

• Create full-fledged marketing plan to ensure maximum marketing budgets across the network
• Launching online and offline campaigns globally and regionally (focusing on GCC)
• Creating social media marketing strategies globally (focusing on GCC)
• Generating revenues and increasing the network’s ROI with an average of over 200%
• Launching an intensive digital marketing campaign across Africa

Regional Marketing (Gulf) à Somfy
  • Arabie Saoudite - Jeddah
  • avril 2013 à décembre 2013

Achievements:
• Increased product awareness regionally mainly in KSA & Kuwait
• Created a new reporting system to track sales and analyze the market

Co-Founder & Marketing Manager (Entrepreneur) à Shawweet.com
  • Jordanie - Amman
  • janvier 2006 à avril 2013

Achievements:

• Secured 2 rounds of investments of total $100, 000.
• Increased website traffic exponentially to have an average monthly increase of 20%
• Mobile application with more than 150, 000 downloads
• Launched Shawweet Youtube channel to reach over 220, 000 views in 4 months
• Attracted over 55, 000 followers on Facebook page, and over 2, 000 followers on Twitter
• Increased company’s revenue exponentially from $0 to $50, 000 in 6 months of operations
• Launched several new features: HTML5 mobile application, predictions game, new website design and layout
• Generated daily, weekly & monthly reports using Google Analytics that supported better understanding of the global market

Marketing Broadband Services Team Member à Zain
  • Jordanie - Amman
  • avril 2011 à décembre 2011

Achievements:
• Increased 3G-subscription revenue by 25% with the offering of promotions and new packages.
• Launched several products such as students’ packages, home packages, university packages that resulted in increased subscriptions and revenues

Senior Products Marketing Officer à Kulacom Telecommunications
  • Jordanie - Amman
  • juin 2010 à juin 2011

Provide result oriented product management in a business model. Lead products team in the development on new products. Deliver profit-driven revenue models. Develop business & functional requirements for products. Perform business and cost analysis. Analyze market segments & create effective business & marketing plans. Develop marketing & sales communication strategies.

Manage the wide range of diverse products: Internet (WiMAX, ADSL, Lease Lines), Voice (VoIP) & Data center, from idea evaluation to after sales quality of service (QoAS), based on a project charter that identifies the product function, feasibility study, sales targets, target market & financial impact

Senior Products & Services Marketing Officer à wi-tribe Jordan (Qtel)
  • Jordanie - Amman
  • novembre 2008 à mai 2010

Achievements:
• Launched a new product (Wheel of Prizes) that resulted in increasing revenue by 10%
• Worked on a bundle campaign for wi-tribe resulted in increasing the customer 
base by 5%
• Enhanced the products & services portfolio for wi-tribe Jordan
• Initiated and managed a “referral system” where customers act as the sales force, linked with the “wheel of prizes”

Intern (Part of MA Marketing Management Program) à Fusionsoft Ltd.
  • Royaume Uni
  • mai 2008 à septembre 2008

Internship as part of my final masters project in developing a marketing report. The report was based on a market desk research to further promote Fusionsoft's e-catalogue system based on a recommended pricing model

Account Executive à Publicis Graphics Jordan
  • Jordanie - Amman
  • juillet 2006 à mars 2007

Handling the Day-to-day requirements of the client (Saraya Holdings)

Éducation

Master, Marketing Management with Merit
  • à Coventry University
  • septembre 2008

Awarded the Masters of Arts in Marketing Management with Merit. Successfully enrolled in the Internship program as part of my final masters project in developing a marketing report for Fusionsoft Ltd. (E-Commerce company based in London) based on a market research.


Baccalauréat, Political Economy
  • à The American University in Cairo
  • juin 2006
Etudes secondaires ou équivalent,
  • à Al Raed Al Arabi School
  • septembre 2000

Specialties & Skills

B2C marketing
B2B Marketing
Digital Marketing
Marketing ROI
Marketing Management

Langues

Anglais
Expert
Espagnol
Débutant
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