Imad Bissar

• Manage P&L, calendar and ROI
• Manage all marketing activities across all CNS offices (UAE, Oman & Kuwait)
• Develop and coordinate all relevant marketing collaterals for sales support
• Keep an organized dashboard for all marketing projects and activities
• Work closely with agencies/ suppliers to ensure quality standards and efficiency
• Manage and coordinate all events, roadshows and webinars to support sales and drive revenues
• Facilitate and manage white papers, win reports, case studies etc.
• Manage CNS social media platforms including Facebook & Twitter but majorly focusing on
LinkedIn with a 30% increase of followers YoY since joining date.
• Manage and coordinate all digital marketing activities including weekly email
campaigns/newsletter aligned with social media postings and webinars.
• Keeping track of all leads generated through any marketing activities using CRM.
• Measure and monitor the company’s media footprint on regular basis

• Assisting in establishing a Marketing Manual and a Marketing Workflow System to ensure standardization & compliance to corporate Marketing guidelines for all Business Units within the Group (Group units includes Oil & Gas, Pharmaceuticals, F&B, Retail, IT, Real Estate and Chemicals).
• Creating/Updating Brand Identities for all the group’s brands to serve as guidelines for Business Units for all Marketing processes.
• Monitoring the Marketing Budgets for all the group’s entities for Mid-Year & End-Year and Reporting to the Management
• Managing and monitoring all social media platforms for the company’s brands including NUK, Oshkosh B’Gosh and Russo’s Pizzeria and managing the groups Intranet on a daily basis.
• Planning and organizing Marketing Events, Exhibitions, Media Events and Outlets activities (including Abu Dhabi International Petroleum Exhibition 2015, Arab Health Exhibition 2016, Middle East Coatings Exhibition 2016, Russo’s Pizzeria Grand Opening, and Oshkosh B’Gosh in store activities). ¬¬
• Managing CSR activities, including recycling, blood donation campaigns and using Eco-friendly stationary and corporate gifts.
• Translating and Proof reading all marketing collaterals.

Coordinating with internal departments to prepare monthly product newsletter & bi-monthly newsletter
Proof read all Arabic translations and translating small brochures
Planning and organizing client’s conventions.
Maintaining Bosch website and updating contents.
Creating and managing Bosch Automotive Middle East YouTube Channel
Providing support to customers with high resolution images, brochures and other marketing collateral as needed
Coordinating and following-up with external suppliers (printing agencies, gift items supplier, showroom stands, etc.)

Planning and monitoring marketing campaigns.
Managing the production of marketing materials, including leaflets, posters and flyers. In addition to writing, proof reading and communicating with designers and printers.
Supervising social media marketing (Facebook, Twitter, LinkedIn and SMS campaigns).
Coordinating with external vendors and agencies
Managing communications with all the members of the A.H.D.A association.

Managing relations with other attorney offices.
Preparing monthly newsletter for updating customers with new legal regulations.
Planning and organizing legal compliance for potential customers.
Managing communication with potential customers.
Creating and managing social media marketing (Facebook, Twitter, and LinkedIn)
Building relationships and communicating with local televisions, newspapers, and external venders.

Teaching All Levels of English
Preparing students to sit for the IELTS exam